ASSISTANT MANAGER JOB DESCRIPTION

When a store runs without strong second-in-command leadership, visual standards slip, associates disengage, and floor coverage gaps cost transactions. A retail specialty store generates most of its daily revenue from the sales floor itself, and someone has to hold that floor. The Assistant Manager owns the operational heartbeat of the store, scheduling, stock control, merchandising execution, and team accountability, while the Store Manager focuses on commercial strategy. It is a role defined by breadth: one shift requires coaching a new hire on product knowledge; the next demands an RFID inventory audit.

As the Assistant Manager, you are accountable for the day-to-day operational performance of a specialty retail location, ensuring sales floor standards, shrink controls, and associate productivity consistently meet or exceed store targets. You operate as the Store Manager's primary deputy, taking full ownership of trading during the manager's absence and reporting directly into that senior leadership line.

Career Impact: Completing this role with measurable improvements to conversion rate and payroll efficiency positions you for a Store Manager title in specialty retail, where P&L ownership begins.

Business Impact: Associates you coach directly influence every customer interaction on the sales floor, meaning your development decisions translate into daily revenue outcomes and repeat-visit rates.

Growth Opportunity: Exposure to RFID inventory management, divisional merchandising compliance, and payroll cost control builds a cross-functional retail operations skill set that opens doors to district-level roles.

• Oversee daily sales floor operations, including associate deployment and task completion, to maintain trading standards throughout each shift.
• Recruit, onboard, and coach store associates on product knowledge, selling practices, and brand service standards to build a consistently high-performing team.
• Execute corporate visual merchandising direction and conduct RFID-enabled inventory counts to ensure stock accuracy and display compliance.
• Monitor payroll, controllable costs, and daily cash-handling procedures against store budget targets.
• Manage performance conversations, conduct in-the-moment coaching, and escalate associate relations issues in line with company policy.
• Review sales results and floor observations to identify merchandising adjustments that support conversion and units-per-transaction goals.
• Partner with the Store Manager on recruitment pipelines, succession planning, and divisional compliance reporting.

• Bachelor's degree in business, retail management, or a related field, or equivalent work experience.
• 2 or more years of progressive retail leadership experience, with demonstrated responsibility for a sales floor and an associate team.
• Proven ability to coach, train, and hold a team accountable to both service standards and operational procedures.
• Working knowledge of retail inventory management processes, including stock control and shrink prevention.
• Strong numerical literacy, with the ability to read sales reports, manage payroll hours, and track margin-related expenses.
• Flexible availability, including evenings, weekends, and peak trading periods.
• Ability to perform physical tasks including standing for extended shifts and lifting merchandise boxes to 40 lbs.

• Prior experience with RFID-enabled inventory systems or similar technology-assisted stock management processes.
• Background in specialty retail categories such as apparel, accessories, or health and wellness products.
• Demonstrated experience supporting or conducting the full associate lifecycle from recruitment screening through performance review.
• Familiarity with divisional merchandising programs and corporate visual direction rollouts.

• Sales floor conversion rate, reflecting how effectively the team converts customer traffic into completed transactions.
• Shrink percentage against store inventory value, measuring loss prevention discipline across RFID counts and floor controls.
• Payroll hours variance to budget, tracking how accurately labor is scheduled and managed against sales volume.
• Associate retention rate within the managed store team over a rolling 12-month period.
• Visual merchandising compliance score against corporate direction, assessed through periodic audits.
• Typical tools: inventory management platforms (commonly RFID-based systems); workforce scheduling software (commonly retail scheduling tools); POS and sales reporting dashboards.

• Base Salary Range: $42,000–$58,000 annually, depending on location and store volume
• Bonus: Store performance-based bonus, typically 5–10% of base salary
• Equity: Equity is not typical at this level; a rare exception at larger retail groups
• Health Benefits: Medical, dental, and vision coverage; employer contribution varies by company size
• PTO: 10–15 days annually, plus public holidays; accrual rate varies by tenure
• Common Perks: Employee merchandise discount (commonly 30–50%); product training programs; internal promotion pathways

Figures are estimates based on general US market benchmarks and may be outdated. Adjust based on location, company size, and seniority level.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected under applicable federal, state, or local law. Reasonable accommodations will be made available to individuals with disabilities upon request. Employment is contingent on successful completion of a background check. Candidates must be authorized to work in the United States.

The Assistant Manager leads store operations at a Levi's Strauss & Co. retail location, overseeing payroll management, cash handling, inventory control, and visual merchandising execution to achieve operational standards. Reporting to store leadership and working alongside a stylist team, this role builds a high-performing staff through hiring, training, and coaching to deliver authentic customer service and meet sales goals.

Key Responsibilities

• Assists in the hiring, training, and retention of a store staff that models Levi Strauss & Co (LS&Co) selling practices, delivers authentic customer service, and meets sales goals.
• Execute flawless store visual presentation by following corporate visual direction and recommending merchandising adaptations where needed.
• Lead the merchandising team to accomplish productivity goals and complete RFID-enabled inventory management processes and visual merchandising standards using available tools and resources.
• Drive process adoption, proficiency, and effectiveness within the team.
• Recruit and conduct screening interviews for stylist positions and make recommendations for new hires.
• Participate in the training process for new hires on company culture, product knowledge, selling practices, and associate responsibilities.
• Coach and develop staff to increase knowledge and skill sets, providing opportunities for continued development and growth.
• Contribute to a positive work environment that encourages retention and talent.
• Manage minor employee relations issues, including performance management and holding associates accountable for following company policies and procedures.

Required Qualifications

• High school diploma or general education degree (GED).
• 3 years of progressively responsible retail leadership experience.
• Solid experience and demonstrated skills in supervising, coaching, and training sales associates.
• Strong retail apparel experience.
• Strong customer service orientation with the ability to multi-task in a fast-paced environment and adapt to last-minute changes.
• Excellent discretion, judgment, tact, and diplomacy.
• Demonstrated ability to learn new computer programs quickly.
• Energetic, positive, and helpful demeanour with a passion for the retail industry.
• Demonstrated ability to lead through change, provide clear direction, and coach for improvement.

Embedded within a retail store team, the Assistant Manager recruits, trains, and develops associates while overseeing inventory, merchandising, and daily operational execution across food concept programs and customer orientation. Working closely with store leadership, this role delivers measurable results by managing controllable costs, maintaining cash control, and motivating the team to consistently exceed customer expectations.

Core Functions

• Recruit, train, and develop associates to drive a high-performance team that consistently exceeds customer expectations.
• Oversee inventory management, including managing relationships with vendors.
• Maximise store sales through high-level execution of merchandising and marketing programs.
• Execute job responsibilities across associate orientation, customer orientation, and food presentation and concept execution, including daily books, CGO counts, daily checklists, and food concept program guidelines.
• Assess store condition and customer service levels and correct issues with limited direction.
• Assist in managing controllable costs through procedures for reducing inventory shrinkage, maintaining cash control, meeting margin objectives, and managing day-to-day operations expenses.
• Ensure personnel and payroll-related administrative duties are completed accurately, on time, and in accordance with company policies and procedures.
• Motivate and engage the store team to execute store goals.
• Demonstrate the ability to support a positive work environment.
• Maintain professionalism in appearance, conduct, and judgment.

Qualifications & Experience

• Previous management experience preferred.
• Ability to understand financial and operational data.
• Strong interpersonal skills, including the ability to adapt to change.
• Proficient computer skills.
• Ability to multi-task while maintaining close attention to detail.
• Professional and approachable appearance.
• Ability to demonstrate core values, including teamwork, excellence, integrity, caring, and passion.

Reporting to the partnership distribution department, the Assistant Manager develops and delivers training programs covering product knowledge, processes, and soft skills for channel partners and internal staff across bancassurance and life insurance. Partnering with relevant sales, business development, and training teams, this role shapes a high-performing training function that equips partners and associates to meet business goals.

Primary Duties

• Liaise with relevant sales and business development teams to evaluate training needs, assess partner requirements on training-related matters, and recommend training interventions.
• Develop training materials and modules for channel partners and internal staff, including storyboards for e-learning.
• Conduct and deliver key training sessions covering product knowledge, processes, and soft skills for channel partners and internal staff.
• Manage training logistics and coordinate with relevant training teams to learn best practices, customise superior training programs, and cascade them across the partnership distribution department.
• Conduct daily and routine training activities in partner bank branches.
• Participate in designing e-learning courses.
• Support additional assignments as required by business and department needs.

Skills & Qualifications

• Bachelor's degree, preferably majoring in Marketing, Finance, or Business Management.
• Basic life insurance qualifications preferred.
• At least 1 year of experience working in an insurance company, with training or sales experience in life insurance.
• Experience in bancassurance or telemarketing preferred.
• Ability to conduct stand-up training and deliver presentations confidently at all levels.
• Strong communication and interpersonal skills with the ability to interact with people at various levels.

Sitting at the intersection of retail store operations and customer experience, the Assistant Manager delivers on sales growth strategies and maintains merchandising displays and store appearance to required standards. Operating across associate leadership, paint and sundries product knowledge, and flexible shift coverage, this role ensures service standards are upheld while coaching and motivating a store team to meet customer and business targets.

Duties

• Ensure service standards are maintained while handling a high level of associate engagement through effective leadership, including training, mentoring, motivating, and resolving associate issues.
• Demonstrate a clear understanding of the business, its products, and its customer base.
• Develop sales growth strategies.
• Plan and work toward achieving sales targets.
• Maintain the appearance of the store's exterior and interior, including merchandising displays, to required standards.

Requirements

• High school diploma or equivalent certification.
• 2+ years of retail store experience.
• Experience with the application and use of paint and sundries preferred.
• Ability to work flexible shifts and hours.
• Ability to lift to 80 pounds infrequently and 40–60 pounds routinely.
• Valid driver's licence required.

A key member of the retail field force team, the Assistant Manager supports the field force manager in executing day-to-day retail compliance and achieving sales target KPIs across agency management and recruitment. Collaborating across agency partners and internal stakeholders, this role delivers measurable performance by monitoring KPIs, managing salary payments, and maintaining a structured, deadline-sensitive workload.

Functions

• Support the field force manager in running and managing day-to-day retail field force execution to achieve retail compliance and sales target KPIs.
• Support the field force manager in handling field force agency management.
• Monitor agency KPIs to ensure delivery of required performance standards.
• Lead recruitment and manage salary payments for the field force team.
• Understand and consider the perspectives of others.

Experience & Qualifications

• At least 2 years of related work experience preferred.
• Sound knowledge of retail field force sales operations with a strong understanding of labour laws.
• Strong written and verbal communication skills.
• Strong project management skills and sensitivity toward deadlines.
• Excellent attention to detail.
• Ability to thrive in a fast-paced environment and quickly organise and prioritise workload requirements.
• Proven track record as a resourceful self-starter who is creative and comfortable working independently.

The operational success of a high-performing luxury retail store depends on the Assistant Manager, who delivers on stock control, sales performance tracking, team organisation, and store security while running the store in the absence of the Store Manager. Based within the retail floor and reporting directly to the Store Manager, this role shapes team capability through coaching, mentoring, and deep product expertise in a hand-crafted luxury product range.

Accountabilities

• Report to the Store Manager and take responsibility for the day-to-day operational running of the store.
• Support, coach, and motivate the in-store team to achieve store targets, identify and maximise opportunities, and set the example in exemplary customer service.
• Manage stock control, store procedures, team organisation, store security, team rotas, and sales performance tracking to optimise store operations.
• Run and trade the store successfully in the absence of the Store Manager.
• Maintain a strong retail floor presence, managing the team's presence around the store and influencing the sales space.
• Develop product expertise through thorough training in the brand's hand-crafted luxury product range.
• Nurture and develop the store team to unlock their full potential and support their professional growth.

Position Requirements

• Proven experience in driving sales and profitability in a retail store environment.
• Strong communication skills with the ability to establish and coach a high-performance team.
• Ability to be adaptable and flexible to changing business needs.
• Positive, can-do attitude with enthusiasm for luxury products and retail values.
• Well-presented appearance with a taste for luxury and a passion for retail.

As the Assistant Manager, this role coaches and motivates a store team to drive sales, deliver exceptional customer service, and maintain product knowledge across a rapidly changing omnichannel retail environment. The store leadership team relies on this work to uphold visual, merchandising, and operational standards while building a positive, inclusive environment that consistently elevates the customer experience.

Activities

• Coach and motivate the team to drive sales and deliver exceptional customer service.
• Ensure high levels of customer satisfaction by maintaining comprehensive product knowledge and collaborating with co-workers to provide excellent sales service.
• Deliver on sales, customer experience, merchandising, visual, and operational expectations.
• Act as a partner between customers, sales associates, and store leadership.
• Develop and share expertise on products and trends to meet customer needs.
• Maintain awareness of all product knowledge and current or upcoming products and trends.
• Contribute to a positive and inclusive work environment.

Knowledge Skills & Abilities

• At least 1 year of experience in a customer-facing sales setting with demonstrated leadership ability.
• Confident and comfortable engaging customers to deliver an elevated experience.
• Resourceful and versatile in responding to changing demands and opportunities in a rapidly changing omni-channel retail environment.
• Strong cognitive and mathematical skills, including problem analysis, decision-making, and financial analysis.
• High level of ethics, values, integrity, and trust.
• Motivated to achieve results through enthusiasm for interacting with customers and athletic products.
• Ability to initiate completion of tasks and activities without direct supervision.
• Flexible availability, including nights, weekends, and holidays.

Assistant Manager builds a high-performing store team by partnering with the Store Manager on recruiting, coaching, and developing staff while monitoring sales targets, payroll, and stock display to improve financial performance. The work directly supports a customer-centric retail environment specialising in nutritional supplements, natural beauty, and healthy living products, requiring confident product knowledge and the ability to lead a team through challenging situations.

Operational Focus

• Partner with the Store Manager to build a high-performing team by recruiting, coaching, training, motivating, and developing store staff.
• Adopt a customer-centric approach, consistently delighting customers at all times.
• Understand and improve the financial performance of the store by monitoring sales targets, payroll, and other costs.
• Ensure sufficient stock is correctly displayed so that customers can find what they need.
• Work under pressure and handle challenging situations in a fast-paced retail environment.

Professional Experience

• Excellent communication and proven people management skills.
• Ability to lead and motivate the team in all situations.
• Strong teamwork skills to support the store manager and develop the team.
• Ability to complete regular computer-based training to ensure exceptional product knowledge.
• Passion and enthusiasm for nutritional supplements, natural beauty, and healthy living products.
• Confident, driven, and enthusiastic.