Job Summary:

• Lead the strategy, planning and execution of strategic alliance partner initiatives across the APJ region
• Identify new opportunities, and drive greater business outcomes for the APJ region through marketing initiatives with partners
• Work with strategic partners and their marketing teams to develop joint GTM marketing plans tied to revenue goals
• Work with internal stakeholders to ensure we have compelling materials for both the partner sales teams and CrowdStrike sales teams to use in driving customer demand for apps and joint solutions
• Work with a virtual cross-functional team of partner sales, product marketing, sales enablement and marketing managers to ensure overall execution against strategic objectives and priorities
• Leverage scalable partner demand generation assets including co-branded campaigns, assets and programs to help create pipeline together with APJ partners
• Manage and optimise MDF funds to ensure partner investments deliver pipeline and ROI ad adhere to program goals
• Be an internal advocate for partners among key stakeholders
• Leverage scalable partner demand generation assets including co-branded campaigns, assets and programs to help create pipeline together with APJ partners

Skills on Resume:

• Strategic Planning and Execution (Hard Skills)
• Business Development (Hard Skills)
• Partnership and Relationship Management (Soft Skills)
• Content Development (Hard Skills)
• Cross-functional Collaboration (Soft Skills)
• Demand Generation (Hard Skills)
• Financial Management (Hard Skills)
• Stakeholder Advocacy (Soft Skills)

Job Summary:

• Develop global Lenovo, VMware GTM marketing plans and deliver these plans through the Lenovo WW Partner Marketing Governance model.
• Define the strategic objective and tactical priorities for the marketing execution of partner development funds
• Build and interlock the semi-annual marketing plans for Geo execution guidance
• Define and drive the calendar of joint marketing execution between VMware & Lenovo
• Interlock the total MDF budget strategy with VMware (by HQ, by Geo)
• Geo MDF budgets leverage the ISG Geo allocation methodology
• Define the MDF budget & plan across HQ functions
• Ensure GTM marketing plans reflect both Lenovo & VMware marketing, communications & sales learning priorities
• Define and lead the supporting content plan aligned to the GTM plan
• Assist with marketing launch interlocks between Lenovo and VMware
• Lead the agenda definition and supporting materials for Executive Quarterly Marketing Reviews (QMR) between Lenovo and the alliance partner
• Lead the ISG marketing relationship with VMware, in collaboration with WW alliance manager, solution & product marketing
• Lead the demand play strategy, development and project management of content creation to support WW demand gen plays

Skills on Resume:

• Strategic Planning (Hard Skills)
• Financial Management (Hard Skills)
• Collaboration and Communication (Soft Skills)
• Content Strategy (Hard Skills)
• Leadership and Project Management (Soft Skills)
• Budgeting and Resource Allocation (Hard Skills)
• Data Analysis and Metrics (Hard Skills)
• Executive-level Communication (Soft Skills)

Job Summary: 

• Partner with stakeholders to define play strategy: target audience, key messages, offering focus, and required content to enable Geo execution
• Stakeholders include: ISG Geo marketing, Lenovo product segment & solutions teams and VMware
• Demand play development must align to the overall joint marketing plan and include eligible MDF activities
• Manage agency partners identified to support agreed upon content plans
• Production schedules and on-time delivery
• On budget delivery of content assets
• Manage agency selection within pre-approved vendors
• Oversee all content assets, VMware branding and legal compliance prior to releasing for Geography execution
• Manage the POE requirements for Lenovo reimbursement of WW content development
• Manage internal communications with Geography marketing throughout play development through WW Guidance, DG/Brand bi-weekly call, internal Demand Play email updates
• Publish and communicate asset availability through Lenovo Adobe Experience Manager (AEM), the digital asset repository for Geo use
• Manage the quarterly marketing dashboard
• Funding utilization
• YTD Marketing Performance (MQL, Marketing Pipeline, Win Revenue)
• Customer references pipeline
• Write the executive summary of the quarterly performance and status updates for key focus areas

Skills on Resume:

• Strategic Planning and Collaboration (Soft Skills)
• Marketing Plan Alignment (Hard Skills)
• Agency Management (Hard Skills)
• Vendor Selection (Hard Skills)
• Quality Control and Compliance (Hard Skills)
• Financial Management (Hard Skills)
• Communication Skills (Soft Skills)
• Dashboard Management and Analysis (Hard Skills)

Job Summary:

• Act as the primary liaison between Corporate Marketing, Solutions Marketing, Workday Alliances, and the partner ecosystem.
• Develop a relationship with the marketing leads at select partners in order to build and drive joint marketing activities.
• Identify, plan and implement joint marketing programs with Workday’s key strategic business partners and align to Workday’s business goals and build pipeline.
• Manage partner sponsorship/participation at Workday’s key events including, but not limited to the company’s user conference, partner conferences, industry trade shows, and field events.
• Provide regular outbound communications to the partner ecosystem.
• Define, communicate, and manage partner marketing policies and guidelines. Review partner marketing materials for compliance with guidelines, provide feedback and route through internal teams for approval.
• Establish and operate an end-to-end partner marketing operational process, covering campaign design through partner execution.
• Ensure metrics are established and target goals set for all meaningful elements to be measured. Periodically communicate results against metric targets, including lessons learned and key successes.
• Manage and optimise MDF funds to ensure partner investments deliver pipeline and ROI ad adhere to program goals
• Be an internal advocate for partners among key stakeholders

Skills on Resume:

• Communication Skills (Soft Skills)
• Relationship Building (Soft Skills)
• Strategic Thinking (Hard Skills)
• Event Management (Hard Skills)
• Policy Development and Compliance (Hard Skills)
• Operational Process Management (Hard Skills)
• Metrics and Analytics (Hard Skills)
• Organizational Skills (Hard Skills)