ALLIANCES MARKETING MANAGER SKILLS, EXPERIENCE, AND JOB REQUIREMENTS
Updated: July 28, 2024 - An Alliances Marketing Manager requires a blend of sales and marketing expertise, ideally in a technology-driven landscape, exhibiting accountability, proactivity, and thoughtful problem-solving skills. They thrive in autonomy, utilizing resourcefulness to navigate challenges and deliver solutions, while also fostering cross-functional relationships and making data-driven decisions to drive success in collaborative environments. Comfortable with public speaking and possessing strong communication skills, they excel in presenting innovative ideas to diverse stakeholders.
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Summary of Alliances Marketing Manager Knowledge and Qualifications on Resume
1. BA in Marketing with 5 years of Experience
- Experience in alliance, channel partner marketing role, ideally within enterprise software, Cloud and SaaS solutions
- Familiar with Google Cloud and other cloud service providers a plus
- Experience working with alliances partners on joint marketing plans and running a program
- Proven success in executing marketing programs that drive demand, opportunities and acceleration, and ROI across a broad range of initiatives, including virtual or in-person events, campaigns, digital and direct marketing, social and PR, and outbound, and inbound prospecting
- Demonstrated ability to build highly effective working relationships with partner sales and marketing teams, supporting the delivery of go-to-market and alliance strategies
- Excellent verbal and written communication skills
- Ability to create content and collateral including presentations, flyers, battlecards, etc and manage creative, social and logistic execution to roll out campaigns to target audiences
- Ability to accommodate cross-time zones, fast-paced environments
- Strategic B2B marketing experience
- Excellent written and verbal communications skills and strong presentation skills
- High energy and strong interpersonal skills
- Self-starter with the ability to manage several projects in a fast-paced environment
2. BS in Business Administration with 3 years of Experience
- Sales and marketing experience, preferably within a technology environment
- Accountable, proactive and thoughtful with demonstrated problem solving skills
- Ability to work autonomously and be resourceful to find solutions
- Organized, able to coordinate multiple projects and stakeholder needs
- Take initiative, be proactive and grasp new concepts quickly
- Strong initiative and the ability to think creatively
- Excellent written, verbal and overall presentation skills
- Comfortable speaking in public, both in a large meeting or smaller group setting
- A seasoned marketing professional with experience managing alliance partners who is a natural problem solver and logical thinker.
- Possesses a deep understanding of the channel, is a detail-oriented professional and has the ability to develop cross-functional relationships.
- Comfortable making data driven decisions.
- Thrives in a positive, supportive and collaborative environment.
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