WHAT IS AN ADMINISTRATIVE MARKETING ASSISTANT ?
The Administrative Marketing Assistant will focus on analyzing market data to identify improvement opportunities for enhancing brand visibility and increasing revenue. Responsibilities include performing market analyses, managing customer relationships, and supporting marketing initiatives. This role requires excellent analytical skills and experience in marketing, with the ability to manage multiple projects effectively.
Need-to-Know Overview of an Administrative Assistant
1. Administrative Assistant Marketing Duties and Responsibilities
- Perform in-depth market analysis to evaluate the business potential of our products and services
- Contact current customer database to build brand awareness and build business development
- Support Executive team with special projects
- Plan, Manage and Attend Marketing Events
- Perform analysis of market strengths, weaknesses, opportunities and threats
- Develop and implement innovative marketing campaigns
- Send Email Blasts to current and potential customers via Constant Contact
- Post daily updates to social media platforms
- Translate complex data into simple graphs and text
- Compile and present data for other departments
2. Administrative Assistant Marketing Skills, Experience, and Qualifications
- 3+ years’ experience in an administrative assistant role
- Experience working in a team-oriented environment
- Ability to manage multiple projects simultaneously, often under strict deadlines
- Ability to follow written and oral directions
- Previous experience in marketing preferred
- Excellent written communication skills
- Customer Service Experience
- Administrative Assistant experience
- Strong analytical and critical thinking skills
- Strong communication and presentation skills
- Ability to work well in teams