Job Summary: 

• Drive campaign build, test and deployment for customer marketing campaigns, managing process, risk and controls, and technical implementation 
• Optimising performance health and drive deliverability targets. 
• Deliver reporting requirements across engagement, campaign performance and A/B testing. 
• Champion and advise on how to best to use Salesforce Marketing Cloud to deliver best in class digital customer journeys and customer experience. 
• Lead, develop and performance manage team
• Own process, procedures/policies, robust testing and QA. 
• Supporting audit and compliance requirements. 
• Additional responsibility for mentoring graduates in the Communications team.

Skills on Resume:

• Campaign Management (Hard Skills)
• Performance Optimization (Hard Skills)
• Reporting and Analysis (Hard Skills)
• Salesforce Marketing Cloud Expertise (Hard Skills)
• Team Leadership (Soft Skills)
• Process and Policy Management (Hard Skills)
• Audit and Compliance Support (Hard Skills)
• Mentoring and Coaching (Soft Skills)

Job Summary: 

• Helping to shape the best possible strategy for digital communications based on building, enhancing and protecting reputation, especially using social media. 
• Working with other parts of the organisation with responsibilities for social media channels
• Build and protect reputation as a leading global technology company and employer of choice in the and globally, primarily in the online and social spheres.
• Responsibility for developing, editing and curating corporate communications and reputation stories on social media and the Newsroom.
• Discovering the stories that set apart, whether in research and development or other parts of business and Farming.
• Support in managing the monitoring, analysis and response to social media interactions including incident and reputation management and other media coverage related to in a timely way.
• Assist with a programme of proactive engagement with journalists to ensure consistently high-level coverage with a focus on quality, rather than quantity.
• Work with the Director of Corporate Affairs and Reputation and other colleagues to identify emerging issues and opportunities facing the organisation and design strategies to manage impact including crisis management.

Skills on Resume:

• Digital Communications Strategy (Hard Skills)
• Social Media Collaboration (Soft Skills)
• Reputation Management (Soft Skills)
• Corporate Communications Development (Hard Skills)
• Story Discovery (Soft Skills)
• Social Media Monitoring (Hard Skills)
• Journalist Engagement (Soft Skills)
• Crisis Management Strategy (Hard Skills)

Job Summary: 

• Oversee global digital strategy and social media localization of brand campaigns worldwide
• Responsible for the execution, follow up, and data analysis of digital marketing efforts to best inform future campaigns.
• Partner cross-functionally and globally to maintain constant communication and strategic collaboration.
• Overall competitive research and innovation of global digital marketing trends.
• Ownership of digital content calendars, creative needs, marketing plans, innovation, global social listening reports, and competitive research in the digital space.
• Develop, plan, coordinate and implement social media content strategy that reflects the goals of the company’s content marketing, brand identity, and company culture programs
• Identify opportunities to produce storytelling initiatives, including short and long-form videos, social videos, influencer campaigns, co-branded campaigns or content, and production of on/offline events
• Help nurture relationships with influencers, brands, and partners.
• Craft, curate, publish, and manage social media content focused on everything from creating and writing copy to leading graphic design requests for both rapid response and long-term campaigns.
• Track and analyze data metrics for performance improvements and KPI reporting.
• Contribute to and implement digital content and engagement strategy based on the organization’s campaign goals and emerging opportunities.
• Consistently deploy content marketing and social media activation best practices, leveraging new and emerging platforms, tools, trends, and partnerships.
• Assist in content process development, the integration of emerging tools and methods throughout the organization.

Skills on Resume: 

• Digital Strategy Oversight (Hard Skills)
• Data Analysis (Hard Skills)
• Cross-Functional Collaboration (Soft Skills)
• Competitive Research (Hard Skills)
• Content Calendar Management (Hard Skills)
• Storytelling Initiatives (Soft Skills)
• Influencer Relationship Management (Soft Skills)
• KPI Tracking (Hard Skills)

Job Summary: 

• Own and continuously improve the consumer and patient experience and the efficiency of all CRM programs. 
• Understand prospects and design the best consumer experience and journey, develop CRM activities to leverage on the ‘moments of truth’, resulting in ever improving consumer lifetime value. 
• Target a healthy ROI by adjusting the strategy, the activities and the used channels, aligning these to consumer and patient life stages and to the value segments
• Deliver monthly prospect consumer insights, define value segmentation and targeting methods
• Support the EMEA consumer marketing team in effective campaign execution by harmonizing CRM activities with the advertisement spend, the traffic from and generation to physical touch-points, the lead capture, and the consumer contact management processes
• Ensure that GDPR and legal requirements related to medical devices are respected in each EMEA markets (with the support of the legal team). 
• Define consumer data capture and data cleaning plan
• Optimize existing and develop new CRM programs and e-mail journeys (including ones running on mobile applications) - represent the functional and operational requirements towards IT, Marketing Communication and to support functions
• Plan and standardize CRM program development and launch processes, drive market deployment
• Partner with BI / Data&Analytics, create holistic CRM reports, showing impact for all programs and for all markets
• Steer the documentation of all CRM consumer processes and journeys
• Represent the CRM center of excellence for both the B2C and B2B organization, guide and support the operations to build solid strategy and to deliver seamless CRM campaign execution

Skills on Resume: 

• Experience Management (Hard Skills)
• CRM Strategy Development (Hard Skills)
• ROI Targeting (Hard Skills)
• Consumer Insights (Hard Skills)
• Campaign Support (Soft Skills)
• GDPR Compliance (Hard Skills)
• Data Cleaning (Hard Skills)
• Reporting and Documentation (Hard Skills)