• Manage and lead the brand management team
• Manage existing portfolio, overseeing all activity in the market
• Work closely with the Sales Director to ensure key producer targets are achieved
• Produce and present brand plans for key producers
• Work alongside Buying in pitching, and attracting new producers
• Manage the brand management budget and oversee A&P spend
• Work with Wine Communications Manager to create content for LW-produced materials and social channels
• Work with the Event Manager to ensure all portfolio, producer, and category events 
• Commercially focused and industry-leading
• Work with editorial leads to create and develop a relevant editorial strategy across social, direct, and SEO for the brand

Skills: Brand Leadership, Portfolio Management, Sales Alignment, Brand Planning, Producer Acquisition, Budget Oversight, Content Strategy, Editorial Strategy

• Own, develop, and implement multi-platform content strategies for the brand and any relevant sub-brands, to drive growth, improve the brand score, and increase revenue
• Proactively identify new opportunities and efficiencies to improve revenue, brand growth, and brand fame
• Oversee the day-to-day output of the brand, owning the content schedule and ensuring the quality of content
• Ensure brand performance is reaching ambitious company targets
• Work with the Head of Media Operations on forecasting and budgeting for content revenue
• Be an internal and external brand ambassador and provide learnings and valuable insights for the wider Jungle business
• Work closely with both the marketing and communications teams to build the b2b and b2c presence of the brand
• Work with the Programming Director and Head of Social Programming to develop a seasonal and occasional programming slate, ensuring all series are on brand and optimised for driving revenue
• Identify new opportunities for series that drive revenue, support commercial or brand ambitions
• Identify new platforms for the brand to live on and develop partnerships that help the brand grow on these platforms

Skills: Content Strategy Development, Revenue Growth, Brand Performance Management, Content Scheduling, Forecasting & Budgeting, Brand Ambassadorship, B2B & B2C Marketing, Platform & Partnership Growth

• Work with external agencies and internal functional partners to help develop and realize brand strategy (e.g., Communications, Product Marketing, Customer Insights, Analytics, Design)
• Build out additional capabilities in places of highest leverage, and be the leader for all brand strategy initiatives.
• Develop a brand strategy to produce a compelling, category-defining, differentiated, and own-brand promise 
• Drive preference among target audiences versus the competition.
• Build a brand personality that is clear, distinctive, and compelling, that in and of itself drives preference.
• Craft a brand visual identity system, tone of voice, and tagline (in partnership with the Design team).
• Expand marketing claims that bring this distinctive brand promise and personality to life and are actionable across the organization.
• Drive key insights and key customer beliefs that unlock new segments of addressable market/potential, including international markets.
• Champion the brand health measurement with relevant qualitative and quantitative measures, establishing baselines and making the business case for target goals.
• Scale and stand-up capabilities on a high-performance team - people, tools, and processes.

Skills: Brand Strategy Development, Cross-functional Collaboration, Brand Differentiation, Audience Preference Building, Brand Personality Creation, Visual Identity & Messaging, Market Expansion, Brand Health Measurement

• Oversee strategy and execution of the annual SMB marketing communications plans (across brand and trading), delivering stand-out, insight-driven comms whilst ensuring ROI is used to optimise ongoing efficiency of spend
• Work closely with the Sales team to support them with executing in retail, franchise, online, voice, indirect partner channel, and medium business sales teams. 
• Own sales enablement in these channels
• Ensure all marketing communication plans support a clear commercial opportunity, and that resources are optimised to maximise the commercial return. 
• Work to clear lead and sales targets and have to report performance against these regularly
• Ensure brand compliance and beyond, maximising the halo opportunity through integrated planning with consumer and Enterprise, and by ensuring the maximisation of usage of core brand assets
• Continue creating a measurement and effectiveness culture, supported by test and learn initiatives to drive performance in the long term
• Continue to foster and build a strong SMB agency team, championing integrated agency ways of working to deliver cohesive comms across SMB
• Create a coherent and inspiring employer brand
• Increase consistency across all existing touchpoints (internal and external).

Skills: SMB Strategy, Sales Support, Sales Enablement, Commercial Optimization, Target Management, Brand Compliance, Performance Measurement, Employer Branding

• Drive understanding, appreciation, and support for the brand (as assessed by brand metrics) among key stakeholders
• Drive understanding and consistent demonstration of brand values by employees, members, and service delivery partners.
• Significantly contribute (in partnership with other brand leaders) to rapid growth in membership.
• Inspire the 3-person Brand Marketing team to exceptional performance and engagement.
• Work closely with the CMO and appointed management consultancy, develop Brand Strategy, encompassing all stakeholder audiences.
• Develop and implement the Programs of Work that will bring the Brand Strategy to life, including Employee Brand Enablement Program, Member and Sub-Branch Brand Enablement Program, and External Brand Development Program
• Take responsibility for the Key Influencer Program and the Community Education Program
• Collaborate with other RSL Marketing leaders and Heads of other functions to ensure broader operations are consistent with and aligned to the organization’s brand strategy.
• Monitor all performance of team members with SMART targets and report on this regularly
• Be constantly on the pulse to ensure the brand is reactive, relevant, and is rewarded in both brand equity and revenue

Skills: Brand Advocacy, Employee Engagement, Membership Growth, Team Leadership, Brand Strategy Development, Program Implementation, Influencer & Community Engagement, Brand Performance Monitoring

• Marketing experience in a high-growth consumer-marketing space with an emphasis on brand management
• Project management experience, managing projects relating to large-scale consumer marketing
• Experience in marketing education-related products
• Experience in managing a marketing team
• Experience working with the management of agencies
• A self‐starter who thrives in a fast‐paced environment
• Thorough understanding of various online and offline marketing funnels
• Excellent written and verbal communication skills.
• Meticulous attention to detail
• Detailed understanding of Social Media marketing and PR
• A forward thinker, able to anticipate future opportunities and continue to develop the brand/marketing proposition.

Qualifications: BA in Advertising with 3 years of Experience

• Experience in brand marketing or ad sales, or brand development
• Proven team management experience
• Passion for people management and the career development of Brand Partnerships Managers
• Demonstrated understanding of digital media platforms and ad metrics
• The ability to manage large teams
• Data-driven decision maker with strong analytical thinking and experience in analyzing data and delivering insights
• Demonstrated aptitude and understanding of the philosophies of a growth mindset
• Excellent verbal and written English communication skills
• Dynamic entrepreneur and problem solver with a high result orientation
• A strong communicator capable of building strong working relationships
• Have a high level of proactivity, assertiveness, persuasiveness, and creativity

Qualifications: BA in Public Relations with 4 years of Experience

• Experience working in Brand, Ecommerce and Marketing roles, in Beauty or related industry
• A proven record in a marketing role or similar for brands with a global audience.
• Strong examples of creating and executing strategic brand-building initiatives across all communication channels, including trade and influencer channels
• Ability to think outside the box and passion to try new things
• Experience in briefing and managing creative executions tied to product launches and support, including agency management
• Proven track record in creating and executing innovative and effective digital marketing campaigns to drive sales, exposure, and creative virality
• Experience with managing a global influencer portfolio and content creators
• Strong problem-solving abilities and creative resolution skills
• Proven experience in building a strong and large social media presence for a consumer brand
• Ability to develop effective relationships and partnerships with internal/external business partners at all levels of the organization
• Detail-oriented, highly organized and able to juggle multiple projects with many moving pieces, weighing priorities effectively
• Experience working in an international market

Qualifications: BA in Marketing with 10 years of Experience

• Experience in brand building, marketing, innovation, and management in the fintech/payments space
• Proven ability to develop brand strategies and recommendations to senior leadership
• Experience working across multiple business lines and senior stakeholder management
• Demonstrate strong leadership and consensus-building skills in a dynamic environment
• Strong analytical skills partnered with a creative mind
• Highly agile and resourceful, able to work collaboratively
• Start-up mentality - not afraid to test out new ideas, roll up your sleeves to get things done
• Outstanding verbal and written communication skills
• Have an entrepreneurial approach and a creative spark
• Previous international working experience
• An experienced brand professional who can demonstrate a track record of developing innovative, results-focused brand strategies and delivering omnichannel brand campaigns.
• A leader who can champion the brand outside and inside the organisation and instill it into the culture.

Qualifications: BA in Communications with 8 years of Experience

• A naturally curious mind, seeking out opportunities for even bigger thinking.
• Bring a sense of humour, high energy, and passion for the plant-powered future we’re building.
• Substantial brand-building experience, with an insatiable appetite and energy for a fast-moving business.
• Ability to embrace the scrappiness of a start-up whilst bringing structure and direction to drive results-driven impact.
• Have excelled at leading teams to deliver large-scale campaigns and launches, and combine setting a high bar while also being a hands-on coach, developing junior to senior members of the team.
• A team leader and team player, this is a new role and the team needs building.
• Track record in disrupting the status quo and being unfazed by the fast-changing landscape in which plant-based consumer brands operate.
• Fluent in digital marketing, activating brands in the real world (i.e., across experience activation, shopper marketing, PR, and media).
• Have a bias to action, preferring an imperfect decision that triggers learning over no decision at all
• A resourceful, data-driven leader, naturally entrepreneurial, with a track record of achieving exceptional delivery of results
• A strategic thinker - ask questions, track results, and strive to achieve business goals.

Qualifications: BA in Business Administration with 2 years of Experience