CONTENT DESIGNER SKILLS, EXPERIENCE, AND JOB REQUIREMENTS
Published: August 14, 2024 - The Content Designer is required to offer strategic insights and engage in hands-on writing, crafting clear and scalable user experiences with a keen understanding of the impact of voice in product relationships. This role demands strong organizational skills to manage priorities and deadlines effectively, alongside a capability to communicate with visual thinkers and provide feedback within a collaborative environment. This position will possess creativity, problem-solving skills, and a commitment to embodying the brand values of Courtesy, Care, Expertise, Dynamism, and Collaboration, thriving in an ambiguous setting.
Essential Hard and Soft Skills for a Standout Content Designer Resume
- HTML/CSS Proficiency
- Graphic Design
- Content Management Systems
- SEO Techniques
- UX/UI Principles
- Data Analysis
- Multimedia Production
- Copywriting
- Accessibility Standards
- A/B Testing
- Creativity
- Communication
- Empathy
- Attention to Detail
- Adaptability
- Collaboration
- Time Management
- Problem-Solving
- Critical Thinking
- Client Management
Summary of Content Designer Knowledge and Qualifications on Resume
1. BA in Graphic Design with 3 years of Experience
- Hands-on professional experience as a content strategist, UX writer or relevant experience.
- Strong communication and stakeholder influence skills.
- A track record of delivering outcomes as a hands-on content designer.
- A deep understanding of how content design connects to business objectives.
- An appreciation for research and a proven understanding of the techniques required to develop customer empathy and validate concepts.
- Ability to get to the root of the problem while working autonomously.
- Experience with SaaS, or complex enterprise applications.
- Experience working on products in an experimental environment (eCommerce, retail or travel is a big plus).
- Experience applying design processes, such as design thinking, critiques, user journeys, and personas, to improve or validate work
- Experience leading and inspiring teams and junior designers.
2. BS in Communications with 7 years of Experience
- Experience in content design, content strategy, copywriting, and B2B
- Excellent verbal and written communication skills, with a solid understanding of English grammar, structure, and punctuation
- Strong knowledge of design principles and methods, and tools (Figma, Sketch, Miro, Botmock, etc.)
- Excellent teamwork, communication, and technical problem-solving skills to contribute to a multi-functional and multi-disciplined team
- Knowledge of software as a service
- Bachelor’s degree in English, Journalism, Communications, HumanComputer Interaction Design, or other relevant field, or equivalent work experience
- Experience participating in the complete product development lifecycle of web and/or software applications
- Experience in user experience design or industry experience (corporate, software, web or agency.
- Experience in authoring in HTML, DITA and XML
- Experience in building digital wireframes/prototypes of new content formats for testing with customers
- Strong written and verbal communication skills
3. BA in English Literature with 3 years of Experience
- Experience in authoring and testing informational content to ensure it is usable, accessible and findable (including SEO best practices) and adapting quickly to content guidelines
- Experience capturing customer needs from qualitative and quantitative research and authoring or re-authoring content to meet these needs
- Experience as a content specialist responsible for embedding content design best practices within the organization
- Experience in organizing and running stakeholder workshops, for example, customer journey mapping workshops and co-designing new content formats workshops
- Experience in defining content KPIs and tracking content performance
- Experience with large, complex, international/multicultural products and businesses
- Experience in a customer service environment
- Experience in coaching and mentoring less experienced team members
- Experience in UX writing for services or products, including writing, testing and optimizing for design elements like forms, buttons and error messaging
- Knowledge of UX design and research processes and experience collaborating with UX professionals
- Knowledge of information architecture and content management systems
- Experience working in agile and customer-centred design teams
4. BS in Digital Media with 5 years of Experience
- Creative and passionate about modern, intuitive, content design and have a varied portfolio that showcases skills and experience in this field.
- Skilled in user research and writing UX content, but also in design thinking across a variety of media forms.
- Experience developing user-facing user experience content.
- Experience developing modern UX content to support SaaS for Enterprise (in addition to supporting other types of businesses.)
- Experience delivering inclusive content experiences that comply with relevant localization and accessibility guidelines.
- Experience using data and user-research-backed design frameworks to design informed and engaging content experiences.
- Ability to advocate for changes in vision, strategy, and solutions by taking a user-centered design principles approach.
- Experience partnering with developers, and also with UX Designers including using Figma, Sketch, InVision, or similar.
- An understanding of writing styles and a progressive approach to modern text and formats.
- Ability to help develop effective UI text in collaboration with designers.
- Experience with XML-based publishing tools, GitHub, and industry-standard Content Management Systems (CMS) is helpful.
- Able to adapt and help others evolve their work and roles.
5. BA in Fine Arts with 6 years of Experience
- Ability to conceive and execute strategic content consistent with agreed upon strategy.
- Experience in responsibling for original concepts that demonstrate clear, concise and convincing writing with grammatical and material accuracy.
- Ability to translate complex technical terms and concepts into easy to digest language for audiences ranging from the C-suite to developers.
- Ability to engage in content development initiatives focused on building employee knowledge and skills in specific areas of expertise through coaching and development of training course material.
- Ability to develop concepts and/or content, producing scripts, concept decks and final copy
- Ability to see work through to production/publishing.
- Excellent creative, conceptual, communication, facilitation and problem-solving skills.
- Outstanding written and verbal communication skills, including techniques to persuade and negotiate.
- Strong experience taking complex technical language and distilling it into user-friendly terms for broader audiences.
- Ability to articulate alternative approaches.
- Outstanding storytelling and presentation skills.
- Empathetic and attuned to users’ needs, motivations and behaviors.
- Team player with strong interpersonal skills and ability to take a leadership role when necessary.
- Experience writing for a developer audience.
6. BS in Marketing with 6 years of Experience
- Experience with writing including UX writing, content strategy, consumer-focused copywriting, short-form digital
- Experience working with global brands, and with a/b testing preferred
- Analytical thinking about customer journeys and content flows
- Highly collaborative and self-directed
- Mastery of AP style, with the confidence to know when to break the rules
- Experience partnering with design teams
- Experience with systematic writing and are able to create flows that scale.
- Understand that voice is key to people connecting to and forming relationships with a product, and the nuances of communicating sensitive info.
- Strong both written and verbally, listening attentively and asking questions for clarification and understanding
- Strong creativity and Innovation, Problem Solving
- Able to work productively and harmoniously as a teammate with design leads, content leads, visual designers and copywriters who share the responsibility on the given assignment.
- Natural curiosity and comfort with ambiguity accompanied by an extreme willingness for continuous learning.
- Experience in copywriting or technical writing
7. BA in Creative Writing with 2 years of Experience
- Design experience, preferably at a digital agency or with an in-house digital creative team.
- Experience with performance marketing creative.
- Strong knowledge of current web development best practices and web production techniques.
- Experience in web marketing/web design with a working knowledge of HTML & CSS.
- Proficient with Sketch and Adobe Creative Suite products (Photoshop, Illustrator, Animate, After Effects, InDesign).
- Ability to work cross-functionally.
- Strong understanding and experience with digital retouching and image production.
- Experience with Dropbox or other Cloud based collaboration platforms.
- Dynamic individual who has energy, enthusiasm and passion for digital innovation.
- Excellent organizational, communication and interpersonal skills.
8. BS in Journalism with 3 years of Experience
- Ability to provide both strategic direction and hands-on writing, and know how to create clear, concise user experiences
- Experience with systematic writing and can create flows that scale
- Understand that voice is key to people connecting to and forming relationships with a product, and the nuances of communicating sensitive info
- Ability to communicate productively with visual thinkers and will be comfortable advocating for point of view in candid, feedback-driven culture
- Good organizational skills, including the ability to manage competing priorities and meet tight deadlines
- Good interpersonal skills and can communicate on all levels including director-level
- An eagerness to learn and develop
- Reflects and exhibits the AA Brand Values – Courtesy, Care, Expertise, Dynamism and Collaboration
- Ability to work in a highly ambiguous environment
- Ability to multitask and solve problems
- Creativity and Entrepreneurial skills
- Time management and interpersonal skills
9. BA in Media Studies with 5 years of Experience
- Experience with backend content strategy or information architecture, with experience in developing taxonomies/ontologies.
- Experience with knowledge graphing
- Experience using and building content management systems and taxonomies/ontologies
- Familiarity with CMS solutions like Salesforce, ServiceNow, SharePoint, or comparable
- Experience in metadata-driven solutions like chatbots
- Superior communication and presentation skills, including the ability to communicate complex technical issues simply and convincingly to drive fast decisions
- Passion for and experience in delivering great measurable outcomes through an awesome experience
- Understanding of HR business and terminology
- Experienced in A/B testing tools and are adept at generating hypotheses for testing and learning.
- Creating journey maps, blueprints and prototypes, knowing when to make simple sketches to fully fledged prototypes.
- Experienced Saas/enterprise software products
10. BS in Human-Computer Interaction with 3 years of Experience
- Experienced in Adobe's Creative Suite, particularly After Effects, InDesign, Illustrator, and Photoshop
- Experience with UI design tools such as Sketch or Adobe XD
- Experience with graphic design and outputting imagery for the Web
- Proficiently skilled in HTML5/CSS3 and CSS animation
- Experience with video editing and animation
- Some experience using JavaScript and jQuery
- Experience in design for merchandising
- A keen eye for design detail with a creative flair
- Experience working in a digital design role
- Experience in Content or Graphic Design
- Experience in digital and physical design
- Strong conceptual design skills
11. BA in Visual Arts with 4 years of Experience
- Excel at writing and communicating confidently in plain English
- Experience working as a Content Designer or in a very similar role
- Worked in an Agile or similar multidisciplinary environment
- Experienced with designing service content ideally in a regulated environment
- Confidently apply a user-centered approach to content creation and explain content decisions to non-experts at all levels in the business
- Experience in using user research and analytics data to plan and make content decisions
- Experience in structuring and producing user-centered content for the online environment using a range of online techniques and media
- Experience in analyzing the needs of different audiences and producing content tailored to those needs
- Demonstrate effective communication skills and the ability to express views and ideas both verbally and in writing
- Experience working with colleagues from other teams as part of a large, cross-unit team to produce creative solutions.