CONTENT COORDINATOR SKILLS, EXPERIENCE, AND JOB REQUIREMENTS

Published: August 14, 2024 - The Content Coordinator excels in aligning with marketing teams to create essential assets such as texts, images, and infographics, enhancing product and brand representation across platforms. This role is critical in managing the set-up and upkeep of products on prominent customer websites like Amazon, Walmart, and Overstock, ensuring timely project completions and accurate product data feeds. Additionally, the Coordinator is adept at strategizing and implementing growth initiatives for product listings and brand stores, working collaboratively with internal and external teams to support seasonal and annual objectives.

Essential Hard and Soft Skills for a Standout Content Coordinator Resume
  • SEO Optimization
  • Content Management Systems
  • Graphic Design
  • Video Editing
  • HTML/CSS
  • Analytics and Reporting
  • Copywriting
  • Social Media Management
  • Project Management Tools
  • Digital Marketing
  • Creativity
  • Communication
  • Time Management
  • Adaptability
  • Collaboration
  • Problem-Solving
  • Attention to Detail
  • Organizational Skills
  • Initiative
  • Stress Management

Summary of Content Coordinator Knowledge and Qualifications on Resume

1. BA in Communications with 2 years of Experience

  • Creative project management experience with multiple brands and content types
  • In-depth knowledge of digital content marketing and content best practices for leading E-Commerce sites (e.g. Amazon, Walmart, Target) and leading social platforms (Facebook, Instagram, Pinterest, YouTube, Twitter)
  • Experience managing a broad range of scalable, mobile-first digital content for multiple platforms (e.g. social media) and marketing funnel stages (e.g. exploration, assistance, consideration) that deliver measurable marketing impact
  • Experience managing digital marketing campaigns, product launches, and photography and video shoots
  • Resourceful, analytical, organized, diplomatic, and able to manage multiple priorities
  • Accustomed to working under tight deadlines
  • Excellent communication and negotiation skills, both written and verbal
  • Ability to work with cross-functional teams and personalities
  • Experience with JIRA and/or Workfront project management software, budget-conscious, results-oriented and able to solve problems

2. BS in Marketing with 3 years of Experience

  • Editing/writing experience at an online or print publication, preferably in an office or professional environment.
  • Experience in production, trafficking projects, content management.
  • Experience writing copy or crafting a story that motivates an audience to take action (will be asked to provide samples of past work)
  • Ability to adapt ASPCA messaging and styling, 
  • Ability to distill complex concepts and explain them using simple, compelling language, 
  • Ability to meet deadlines and work quickly under pressure, 
  • Excellent writing, proofreading and editing skills,
  • Experience with or ability to learn new platforms, technological processes, applications and content management systems, 
  • Interest in animal welfare and the ASPCA's mission,
  • Knowledge of web and email best practices, 
  • Organized and detail-oriented with the ability to prioritize, 
  • Proficient at Microsoft Office, Strong work ethic and sense of initiative, 
  • Working knowledge of HTML

3. BA in English with 4 years of Experience

  • Experience in manage operations of Amazon / Walmart (including Vendor Central, Seller Central, Retail Link)
  • Experience in managing product listings, content, images, pricing, inventory, marketing, and advertising campaigns.
  • Experience in listing new items and maintaining old listings
  • Experience in uploading images and videos to product listings
  • Experience in keeping track of where the item listings are held in an organized fashion
  • Experience in running daily sales reporting of marketplaces and e-commerce businesses to identify top sellers and sales trends.
  • Experience working closely with Supply Chain to manage FBA inventory and storage
  • Experience in communicating with internal teams and headquarters to manage flow of feedback within Amazon marketplace to ensure high seller ratings.
  • Ability to Conduct product research on Amazon/ Walmart and other marketplaces to identify trends and opportunities.
  • Ability to optimize campaigns for efficiency and finding areas of opportunity to scale.
  • Ability to continuously oversee and optimize product listings using strong knowledge of keyword research, Amazon algorithm, and product search rankings.
  • Ability to maintain Amazon Brand Store
  • Ability to create A+ Detail Pages to enhance customer experience and decision-making process
  • Ability to develop, implement and drive strategies in conjunction with the team to deliver YOY sales and brand growth

4. BS in Journalism with 5 years of Experience

  • Ability to collaborate with team to ensure all projects, special assignments and goals are met
  • Ability to coordinate with marketing team to develop assets (text, images, infographics, etc.) necessary for the enhancement of product/brand representation
  • Ability to update and maintain information within the project management system to ensure all projects are completed on time
  • Ability to communicate product update notifications to customers for new products, discontinued products and changes to product information.
  • Ability to implement new product data feed structure and manage the set-up and maintenance of products within the feed
  • Ability to be responsible for item set-up and management on all key customer websites. ie. Amazon, Walmart, Overstock, etc.
  • Ability to define strategy and implementation for the development of brand stores for key customer websites for Fabrication Enterprises brands
  • Experience in defining strategy and implementation for the development of enhanced product page listings (Amazon A+ page, etc.) for targeted Fabrication products
  • Experience in implementing effective optimization and conversion strategies that impact product and brand growth development
  • Experience working with various teams to support seasonal and annual growth plans
  • Experience working with both internal and external teams to ensure all content is pushed, complete and ready to be received by the retailer in conjunction with inventory

5. BA in Public Relations with 4 years of Experience

  • Experience executing Item set-up in each online retailer’s platform
  • Experience in submitting and managing assets through each online retailer’s platform.
  • Experience in audit eCom sites for content integrity, completeness, and optimization
  • Experience optimizing product listings for Share of Voice and Rankings using expertise of keyword research, digital marketing, SEM, online display advertising, and SEO from inception with objective to drive conversion and sales sell-through.
  • Experience in engaging with cross-functional subject matter experts to incorporate best practices into the digital shelf.
  • Expert in item setup/maintenance on Amazon.com (Vendor Central), Walmart.com (Supplier Center / Retail Link), Target.com, Wayfair.com, Overstock.com, Homedepot.com, Sears.com, Staples.com, Groupon.com, etc.
  • Knowledge of product listing optimization techniques
  • Ability to manage and work with large volumes of Excel data
  • Strong Excel Skills, formulation, macros, reporting, etc.
  • Able to problem-solve a variety of issues quickly

6. BS in Digital Media with 2 years of Experience

  • Proactive, detail-oriented and organized
  • Able to prioritize, multitask, and work efficiently
  • Able to work on multiple projects in a deadline-driven environment
  • Able to work independently on day-to-day basis
  • Work on projects in collaboration with others
  • Positive attitude with an enthusiastic, can-do outlook
  • Strong organizational skills
  • Strong written and verbal communication skills
  • Strong knowledge of computers including Excel, Outlook, Photoshop
  • Experience with web content management system

7. BA in Creative Writing with 3 years of Experience

  • Superb analytical and critical thinking skills.
  • Superb organizational skills.
  • Excellent communication skills.
  • Strong attention to detail and accuracy.
  • Ability to learn and implement new software skills quickly.
  • Ability to adapt to change.
  • Ability to follow instructions and take action independently.
  • Ability to manage and prioritize multiple work requests and deliver timely or meet strict deadlines.
  • Excellent English language skills, both verbal and written.
  • Ability to proofread and edit one’s own work product.
  • Excellent general computer knowledge and typing skills.

8. BS in Graphic Design with 2 years of Experience

  • Experience in writing and communications and volunteer management or other related fields
  • Familiarity with database systems such as Aventri and iMIS
  • Strong skills in using Microsoft products such as Excel, Word, PowerPoint, SharePoint, and Teams
  • Strong editing and critical thinking skills
  • Strong communication and presentation skills
  • Strong project management skills
  • Organized, with excellent attention to detail, and strong follow-up skills
  • Able to travel up to 20% per year
  • Able to work well in teams via staff and volunteers
  • Able to work in a fast-paced environment and a small office
  • Able to work in the office with the team

9. BA in Media Studies with 3 years of Experience

  • Content Coordinator Knowledge, Skills and Experience
  • Must have some experience with Adobe Photoshop and Illustrator 
  • Experience with Adobe Premiere Pro, Lightroom, and InDesign is a plus 
  • Experience with Instagram, Facebook, and TikTok 
  • Ability to create video content for social media
  • Excellent communication skills with an exceptional creative ability 
  • Proactive and willing to learn 
  • Ability to work independently and as part of a team to meet company goals and responsibilities 
  • Exceptional organizational skills with the ability to multitask, prioritize and manage time efficiently 
  • Proficient computer skills including the Microsoft Suite programs 
  • Ability to work in a fast-paced environment with a positive attitude

10. BS in Advertising with 4 years of Experience

  • Skilled at juggling multiple tasks at once while maintaining a high level of attention to detail
  • Be comfortable finding, researching, and presenting new solutions with little direction
  • Skilled written communicator and can craft well-written social media posts, blogs, and catchy, on-brand language in relatively short timeframes
  • Ability to supporting others to translate ideas into well-executed end products
  • Passion for trek's mission and a strong connection to Israel
  • Excellent English writing skills
  • Flexible, creative, and strategic thinker and hard worker
  • Experience internalizing an organization’s voice to write dynamic content
  • Comfort managing social media accounts and making simple changes on WordPress
  • Extremely computer savvy, proficient in Microsoft Office (Word, Excel & PowerPoint) and Google Applications
  • Experience with Graphic Design
  • Able to support team on projects with fast turnaround dates, short timelines

11. BA in Social Media Management with 3 years of Experience

  • Highly organized, able to work independently and as part of a team
  • Previous hands-on experiences with content management systems
  • Knowledge of HTML, web publishing, metadata, SEO, and Google Analytics
  • Able to develop and maintain good relationships with all internal clients
  • Ensuring content and landing pages has been double-checked and accurate before going live
  • Comfortable working with short timelines, multi-task, and meet deadlines
  • Attention to detail and time management skills are crucial for the role
  • Experience working within a digital marketing team with direct campaign execution and copywriting responsibilities
  • High level of comfort managing public, broad-reaching marketing communication channels, and demonstrated ability to exercise good judgment
  • Strong familiarity with performance mountain bike products, technical details, and riding and proof can identify good bike data from bad

12. BS in Business Administration with 5 years of Experience

  • Demonstrated experience creating, managing, and updating content in CMS such as Drupal, Prismic, and Magento and an ability to troubleshoot and communicate technical issues with minimal oversight
  • Strong writing (English language) skills and an ability to draft error-free internal project communications and external promotional copy
  • Demonstrated ability to directly apply the fundamentals of search engine optimization and email marketing to campaigns in those channels
  • Ability to collaborate remotely with coworkers using project management tools like SmartSheets, Jira, and Google Sheets
  • Demonstrated ability to manipulate product data effectively and maintain quality of this data across multiple systems
  • High level of comfort managing and optimizing visual assets using image or video editing software for use on websites, in email, on social media, and other digital channels
  • Ability to manipulate basic HTML and CSS and working knowledge of other front-end technologies a significant bonus.
  • Ability to read and comprehend and explain documents such as safety rules, operating and maintenance instructions, and procedure manuals in English. 
  • Effectively communicate, verbally and in writing, in English.
  • Experience in copywriting, content production, or digital marketing; 
  • Excellent problem-solving and organizational skills, including the ability to handle multiple projects and consistently meet multiple deadlines.

13. BA in Art and Design with 2 years of Experience

  • Proficiency with Microsoft Office Suite, (Word, Excel, PowerPoint)
  • Experience with graphic design software such as Adobe Creative Suite (specifically InDesign, Illustrator, Photoshop)
  • Knowledge of best practice content delivery in a large organisation (e.g. familiarity with content management systems and other digital tools)
  • Knowledge and experience ensuring online content complies with Web Content Accessibility Guidelines (WCAG 2.0 Level AA)
  • Ability to work with a range of staff and stakeholders across multiple projects simultaneously.
  • Good team-working/people skills and a collaborative attitude
  • Good time-management skills
  • Willingness to learn new skills and about new technology
  • A passion for digital marketing and writing content
  • Pro-active and self-motivated, able to deliver tasks to a deadline
  • Good organizational skills

14. BA in Communication Technology with 1 year of Experience

  • Excellent written and spoken English
  • Knowledge of two or more European languages
  • Outstanding communication skills - confident picking up the phone/jumping on Zoom to speak to reporters
  • Ability to manage multiple priorities and remain cool under intense deadline pressure 
  • Strong attention to detail
  • Excellent client customer service and interpersonal skills.
  • Professional, respectful attitude towards all coworkers.
  • Ability to receive and analyze information.
  • Experience delivering multiple projects and meeting project deadlines.
  • Experience working both independently and with teams.

15. BA in Film Studies with 4 years of Experience

  • Experience working in a social media function in a fashion or e-commerce environment
  • Deep understanding of the UK and wider international fashion social media landscape
  • Excellent knowledge of Instagram, Facebook, Twitter, LinkedIn, Pinterest and strong awareness of best practices across platforms
  • Proficient in Adobe Photoshop, moving image creation, and editing, along with a strong knowledge of Microsoft Office such as Word/Excel/Outlook. 
  • Basic HTML understanding is considered a bonus.
  • Familiarity with platforms for scheduling, reporting, and publishing on social media. 
  • Able to determine tools necessary to measure channel performance.
  • Strong understanding of social media metrics and KPIs. 
  • Able to analyze data, produce reports and offer actionable recommendations to improve performance.
  • Experience in copywriting and/or graphic design.
  • Experience with design tools, including Photoshop.
  • Strong communicator with excellent interpersonal, verbal & written skills
  • Energetic and enthusiastic team player with an eagerness to learn and willingness to do what it takes to grow the brand
  • Highly organized with attention to detail
  • Able to manage and prioritize multiple deliverables in a fast-paced environment under pressure

16. BA in Information Systems with 2 years of Experience

  • Experience managing photo and video shoots
  • Professional background in fitness and athletics preferred, CrossFit experience
  • Experience in a direct-to-consumer e-commerce business preferred
  • Impeccable organization skills
  • Experience in a start-up environment is a plus
  • Professional verbal and written communication skills
  • Willingness and ability to multi-task and complete tasks thoroughly and accurately in a fast-paced environment
  • Strong critical thinking and problem-solving skills
  • Experience or interest in the medical and/or beauty industry is a plus 
  • Demonstrable ability to multi-task and adhere to deadlines 
  • Well-organized with a compassionate and comforting customer service style 
  • Excellent knowledge of MS Office and Adobe Creative Cloud

17. BA in Multimedia with 3 years of Experience

  • Experience in campaign planning and execution
  • Understanding of digital marketing and the ability to execute targeted social advertising, remarketing, SEO, AdWords, etc.
  • Intermediate graphic design skills
  • Proven copywriting and editing skills
  • Impeccable spelling, grammar, and written communication skills
  • Ability to juggle multiple deadlines, work closely with a variety of technical and non-technical stakeholders to deliver initiatives in a timely manner
  • Ability to be innovative and create engaging and compelling content
  • Experience in Mailchimp, Zoho, Microsoft Dynamics CRM or similar
  • Ability to learn new tools quickly.
  • Experience within a B2B marketing environment
  • Tertiary qualification in marketing, communications, or related field
  • A background in writing content for the software or energy industry
  • Understanding of animation (e.g. explainer and demonstration videos)
  • Experience in developing repeatable processes involving multiple stakeholders to create content.
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