Job Summary:

• Develop the marketing strategy to deliver the agreed annual volume, NSV and Margin targets
• Deliver agreed penetration and share targets
• Develop and secure approval for annual marketing strategy and program, and associated costs
• Build a lasting brand identity for VeeTee
• Lead, motivate, build, and coach marketing teammates plus a wider network including Innovation, Insights, ops, sales, and finance.
• Work with all agencies to build the communications platform and drive new messaging that fits with new strategy and brand positioning.
• Support Innovation team to launch transformational innovation consistent with the brand proposition and positioning
• Managing critical paths to deliver new product launches.
• Researching, analyzing and sharing insights on market trends and competitors.
• Tracking effectiveness of marketing campaigns and reporting findings to the executive team.

Skills on Resume:

• Strategic Marketing (Hard Skills)
• Brand Development (Hard Skills)
• Team Leadership (Soft Skills)
• Agency Coordination (Soft Skills)
• Product Innovation (Hard Skills)
• Program Oversight (Hard Skills)
• Market Analysis (Hard Skills)
• Campaign Evaluation (Hard Skills)

Job Summary:

• Negotiating and liaising with third-party marketing agencies.
• Writing and delivering content and social media plans.
• Managing assigned budget to deliver an agreed return on investment
• Responsible for maintaining both manual and computer records of marketing budget, invoices and purchase orders.
• Responsible for constructing marketing and brand plans to feed into the corporate strategy.
• Liaising with and briefing advertising agency.
• Approving artwork for packaging, merchandise and advertising.
• Developing a PR strategy and plan in line with company objectives.
• Managing sponsorship opportunities and local community activities
• Develop a digital strategy and manage the program.
• Craft the annual regional marketing strategy for JumiaPay gaming and vouchers category.

Skills on Resume:

• Strategy Development (Hard Skills)
• Budget Management (Hard Skills)
• Content Creation (Hard Skills)
• Agency Liaison (Soft Skills)
• Creative Approval (Soft Skills)
• PR Strategy (Hard Skills)
• Sponsorship Management (Soft Skills)
• Digital Leadership (Soft Skills)

Job Summary:

• Identify the needs of each market, segment, prepare a marketing plan to facilitate the growth of the brands and lead the execution
• Coordinate & execute projects with internal and external resources (production planning, trade promotion, sales, market research and advertising)
• Be a part of the indirect procurement team and lead Product Development Projects
• Monitor brand performance, analyze and interpret competition data, category trends and recommend action plans
• Control marketing & promotional expenditure within budget limits
• Brand positioning, Product Development, Creative Agency Management, Media Agency Management, Pricing, Marketing Budget Management & all other marketing aspects
• Maximize the value delivered throughout the entire category
• In charge of the end-to-end marketing spend
• Develop and deploy the short and long term sourcing strategy and manage Cost savings and KPI
• Recommending the best processes to maximize efficiency and reduce cost
• In charge of cost reductions and manage supplier relationship 
• In charge of creating sustainable sourcing partnerships and lead the negotiations with key suppliers
• Work with a cross functional team of passionate marketing, operations and product professionals.

Skills on Resume:

• Market Analysis (Hard Skills)
• Project Coordination (Soft Skills)
• Product Development (Hard Skills)
• Performance Monitoring (Hard Skills)
• Budget Control (Hard Skills)
• Brand Positioning (Soft Skills)
• Sourcing Strategy (Hard Skills)
• Supplier Management (Soft Skills)

Job Summary:

• Lead development of the marketing strategy for core service lines at Aspen Dental.
• Be comprised of one or more of the following service lines: dentures, crown and bridge, general dentistry including hygiene, emergency services
• Identify opportunities to evolve how communicate the category
• Create a positioning and value proposition for each service line in the portfolio
• Unleash selling at every point of the funnel.
• Create compelling selling strategies and promotions that motivate and spur success through the funnel.
• Partner with other category and product marketing team members to create compelling selling strategies across Aspen Dental  
• Participate and collaborate on marketing and creative briefs to support plans for the category
• Evaluate and guide asset development to ensure category strategy comes to life through break-through assets at all customer touchpoints
• Team up with brand, product, field and analytics leaders to thoroughly understand the performance of the portfolio at the total chain level, as well as funnel stage, geography or other subset of the chain
• Improve effectiveness and the ROI of marketing investments through optimization in partnership with shared services (e.g., paid media, social, affiliates, CRM, website, analytics, insights)
• Partner with marketing leadership in the education and alignment of cross-functional teams on how product and category marketing works, being patient yet persistent as the organization learns how to best unleash the power of this role
• Influence overall category roadmap strategy in partnership with category leaders by advocating for the customer using insights and data
• Achieving quarterly and annual units, revenue and profit goals for the portfolio

Skills on Resume:

• Strategy Development (Hard Skills)
• Opportunity Identification (Hard Skills)
• Value Proposition Design (Hard Skills)
• Funnel Optimization (Hard Skills)
• Cross-functional Collaboration (Soft Skills)
• Creative Strategy (Hard Skills)
• Performance Analysis (Hard Skills)
• ROI Improvement (Hard Skills)

Job Summary:

• Developing and driving implementation of product group Strategies (Herbicides) to optimise the sales and earnings of this product group in line with overall regional business strategies.
• Tactical execution of marketing strategies in short/middle term horizon.
• Working closely with entire Marketing team (CMM, TCS, Communications group, Analytics, CRM), Sales Team, IFS and Regulatory to execute the tactics related to its portfolio.
• Plan and manage life cycles for assigned products (Herbicides) on the level of CU (Russian Federation) including of championing of country position on European meetings and beyond 
• 5YP planning for assigned products inside country 5YP together with the Marketing Leader and Sales Manager (Market and competitive assumptions, Project timelines, Price evolution etc.).
• Timely update and manage the Category projects for new products in Corteva systems (PNav)
• Manage the Launch campaigns of new products in CU.
• Identify new business opportunities and initiate projects, seek opportunities to apply marketing tactics to multiple portfolios and product lines for a synergistic effect.
• Work closely with country teams, functions, and European Products Managers to support and ensure effective execution of business plans and approved projects, and deliver forecasted financial results.
• Together with other Category Managers, lead the Local Product Concept Team (multifunctional Corteva process for managing related issues and tasks).
• Prepare product positioning for the countries of CU by understanding market potential and its segmentation, knowledge of competitive proposition (details, prices, strategy), cascade this positioning for regions, leverage ideas/learnings and the use of resources for promotion of the product category.
• Lead the planning of product promoting actions, support marketing communications, digital marketing, agency relationships and CRM teams to understand the marketing tactics implementation plan.
• Coordination of activities with R&D / IFS department.
• Coordination of demo and agro trials in regions (including Codama system, AgroAcademy etc.).

Skills on Resume:

• Strategy Implementation (Hard Skills)
• Tactical Execution (Hard Skills)
• Product Lifecycle Management (Hard Skills)
• Campaign Management (Hard Skills)
• Opportunity Identification (Hard Skills)
• Cross-functional Leadership (Soft Skills)
• Market Positioning (Hard Skills)
• Coordination Oversight (Soft Skills)