AUDIENCE DEVELOPMENT MANAGER RESUME EXAMPLE

The Audience Development Manager for executes global strategies and adapts them to regional nuances to meet revenue targets and KPIs. This role involves providing actionable insights for content optimization, managing SEO strategies, and guiding editorial teams on effective story distribution. Collaboration with the Global Director and other teams is crucial for planning distribution strategies and maintaining best SEO practices across platforms.

Tips for Audience Development Manager Skills and Responsibilities on a Resume

1. Audience Development Manager Resume Format

Job Summary:
  • Own digital database and audience growth responsibilities, own lead generation targets
  • Create a customer-centric segmented list based on behavior, location, and profession
  • Maintain subscribers’ count for all newsletters
  • Oversee the performance of the newsletters. 
  • Identify key metrics to report to the executive team to offer insights
  • Upload form responses and attendee lists from all events to Listrak
  • Manage and schedule– all email marketing e-blasts such as Job Board, Awards, All events (Facades+, Tech+, Virtual events, Cocktail crawls, Paid Sponsored Eblast
  • Manage artist profiles and playlists across Spotify For Artist and Apple For Artist, identify missing artist playlists and curation issues
  • Devising and executing audience-led social strategies based on audience insight for a music, media or entertainment brand.
  • Running 8-10 social channels at any one time, being able to switch from platform to platform and genre to genre

Skills on Resume: 
  • Digital Marketing and Analytics (Hard Skills)
  • Audience Segmentation and CRM Skills (Hard Skills)
  • Content Management and Scheduling (Hard Skills)
  • Lead Generation and Conversion (Hard Skills)
  • Reporting and Data Visualization (Hard Skills)
  • Event and Database Management (Hard Skills)
  • Music Industry Knowledge (Hard Skills)
  • Social Media Expertise (Hard Skills)

2. Audience Development Manager Resume Model

Job Summary:

  • Grow and develop AD’s audiences in Europe to enable us to achieve commercial and consumer revenue ambitions
  • Implement the global AD Aud Dev & Social strategy laid out by the Global Director of Audience Development for AD, adapting it for the market and culture.
  • Work to meet KPIs, set and managing targets for AD in Europe and ensuring goals are met throughout the year
  • Guide editors on story outputs and create feedback loops
  • Provide actionable insights to content teams daily, monthly and quarterly so editors understand what’s resonating – and what’s not resonating
  • Guide story positioning - for Facebook, guiding / writing SEO titles, for other platforms
  • Collaborate with the Global Director of Audience Development for AD to plan and execute distribution strategies for big global and local stories (cover reveals, cover interviews, tentpole events)
  • Work with the global SEO team to guide SEO evergreen updates, SEO cleanups and redirects with editorial teams
  • Work with the SEO team to maintain day-to-day SEO best practices in conjunction with the editorial teams
  • Work with Global Director of Audience Development for AD to guide syndication across the region based on performance in other regions/markets
  • Manage the distribution strategy for newsletters, working with the editorial teams to guide daily newsletter content curation


Skills on Resume: 

  • Audience Development Expertise (Hard Skills)
  • Strategic Planning and Execution (Hard Skills)
  • Data Analysis and Reporting (Hard Skills)
  • SEO Knowledge (Hard Skills)
  • Content Strategy and Editorial Guidance (Hard Skills)
  • Collaborative Abilities (Soft Skills)
  • Newsletter Management (Hard Skills)
  • Adaptability and Cultural Sensitivity (Soft Skills)

3. Audience Development Manager Resume PDF Editor

Job Summary:

  • Uncover and develop new opportunities for audience growth.
  • Develop and implement a content distribution strategy with aggregation platforms and individual publishers by leveraging the company’s content feeds, articles, affiliate links, expert analysis and other assets.
  • Identify opportunities to expand the Ingenio Media audience into new verticals and audiences by testing new content ideas on site, in newsletters and through social channels.
  • Develop and implement a growth-oriented approach to email newsletters that drives revenue.
  • Competitive analysis of other publishers’ audience development strategies, including new and best practices, on a regular basis.
  • Compile and distribute internal reporting around editorial initiatives including but not limited to horoscope, tarot, game, quiz, evergreen and timely content.
  • Source, evaluate and implement partnership opportunities for membership list access to support circulation marketing activities
  • Work with internal graphics department to ensure creative development meets request and corporate standards
  • Monitor tracking, delivery, and campaign performance on an on-going basis. 
  • Test and roll out successful efforts
  • Revenue forecasting and monthly reporting for subscription database on assigned titles
  • Regular update meetings with publishers and local staff to discuss circulation marketing efforts, projects, and initiatives. 
  • Participation in local management team meetings as schedule permits.


Skills on Resume: 

  • Audience Growth Strategies (Hard Skills)
  • Content Distribution Strategy (Hard Skills)
  • Vertical Expansion (Hard Skills)
  • Email Newsletter Optimization (Hard Skills)
  • Competitive Analysis (Hard Skills)
  • Reporting and Analysis (Hard Skills)
  • Partnership Development (Hard Skills)
  • Project Management and Collaboration (Soft Skills)

4. Audience Development Manager Resume Template

Job Summary:

  • Coordinate efforts to serve, retain and grow subscription campaigns thru email, social media advertising, search engine marketing, telemarketing, direct mail, print ads, etc
  • Create and oversee development of website landing pages for subscription efforts
  • Content creation and delivery of all newsletters and marketing emails
  • Reporting of all subscription and marketing outreach data from emails, social pushes, ads, etc.
  • Use of analytics to refine strategies for both readership content and subscription acquisition
  • Maintain necessary circulation data for postal and independent third-party audits
  • Manage and maintain subscriber data in circulation management platform
  • Supervise subscription fulfillment of print and digital products
  • Manage all aspects of printed subscription materials (e.g., direct mail, bills, renewals, etc)
  • Maintain relationships with third-party vendors (printers, mail house, post office, etc)
  • Refine, clean-up and segment various email lists and readership data into proper demographic verticals
  • Manage and maintain all list imports of readership data


Skills on Resume:

  • Marketing Coordination (Hard Skills)
  • Website Development (Hard Skills)
  • Content Creation (Hard Skills)
  • Data Reporting and Analysis (Hard Skills)
  • Circulation Management (Hard Skills)
  • Subscriber Data Management (Hard Skills)
  • Subscription Fulfillment (Hard Skills)
  • Vendor Management (Soft Skills)

5. Audience Development Manager Resume Sample

Job Summary:

  • Leverage content marketing partnerships to drive traffic and email growth initiatives
  • Liaise with content marketing partners
  • Leverage analytics and audience insights to determine the most relevant content drivers across the newsletter program
  • Prepare and analyze monthly and ad hoc newsletter KPI reports
  • Build and optimize strategies to drive newsletter engagement and effectiveness
  • Identify opportunities that drive audience engagement
  • Build deeper insights into newsletter segmentation through cohort analysis to maintain good list health and quality.
  • Prepare monthly newsletter ROI reports
  • Develop and align strategies across channels through cross team (social, commerce, sales, video) collaboration
  • Manage email acquisition campaigns administered through third party platforms
  • Manage cross-channel email growth initiatives


Skills on Resume: 

  • Content Marketing Partnership Management (Soft Skills)
  • Analytics Proficiency (Hard Skills)
  • Newsletter Performance Analysis (Hard Skills)
  • Engagement Strategy Development (Soft Skills)
  • Audience Engagement Identification (Soft Skills)
  • Segmentation Expertise (Hard Skills)
  • ROI Reporting (Hard Skills)
  • Cross-Channel Collaboration (Soft Skills)

6. Audience Development Manager Resume PDF Maker

Job Summary:

  • Shape the content for community 
  • Help build the right habits with users to ensuring a valuable and positive experience 
  • Develop intelligent analyses to better understand audience 
  • Drive growth and engagement through creative tactics
  • Grow audiences for commerce / shopping, bringing forward creative ways to drive commerce from SEO, social and other channels
  • Maintain consistent pitching schedule to internal and external partners and monitor performance to inform and tailor future partner pitches
  • Test, develop, implement and share video viewing experiences, including intentional viewing on O&O channels and off-platform
  • Work with Global Director of Audience Development for AD and global counterparts in other AD teams to share learnings and best practices
  • Collaborate with teams working on consumer revenue initiatives (such as memberships, events, merch, commerce)
  • Identify new content, platform and marketing opportunities based on emerging digital trends, competitive business intelligence and consumer insight
  • Effectively manage various group sales programs and assist in the creation of new programs/events that increase sales opportunities and overall revenue
  • Represent the Miami City Ballet at community outreach and external events
  • Lead collaboration between internal partners and other departments to ensure the success of group sales initiatives


Skills on Resume: 

  • Content Strategy (Hard Skills)
  • User Engagement (Soft Skills)
  • Audience Analysis (Hard Skills)
  • Creative Growth Tactics (Hard Skills)
  • Audience Development (Hard Skills)
  • Partnership Management (Soft Skills)
  • Video Experience Optimization (Hard Skills)
  • Collaboration and Knowledge Sharing (Soft Skills)

7. Audience Development Manager Resume Download

Job Summary:

  • Working within a growing team of digital strategists, and working very closely with the Channel Management team
  • Leading client conversations about audience development
  • Developing frequent audience insight reports for key accounts
  • Analyse and comment on monthly content reports produced by theChannel Management team
  • Follow competitor behaviour and general YouTube trends
  • Work closely with clients to plan for what’s coming up
  • Help build SEO content strategies to improve and stabilize brand visibility in search engines for multiple brands
  • Perform ongoing SEO Reporting, sorting and analyzing website data
  • Perform SEO content research (including remaining up-to-date on industry trends and performing keyword research)
  • Provide Technical SEO support, working with development teams
  • Provide editorial support, auditing and suggesting content improvements and updates based on competitor analyses and brand organic search goals


Skills on Resume: 

  • Digital Strategy (Hard Skills)
  • Client Communication (Soft Skills)
  • Data Analysis (Hard Skills)
  • Market Research (Hard Skills)
  • Client Relationship Management (Soft Skills)
  • SEO Expertise (Hard Skills)
  • Website Analytics (Hard Skills)
  • Content Management (Hard Skills)

8. Audience Development Manager Resume Online Editor

Job Summary:

  • Manage programming of YouTube channels, including publishing,
  • creatives management, design checks, other compliance checks
  • Lead initiatives to maintain regularity in channel viewership and activity
  • Analyze channel health and analytics, present actionable insights to team heads
  • Lead a team of 2-3 executives to ensure effective promo of Rusk content collaborations, sharing, etc.
  • Coordinate with Client Mgmt & Content teams to ensure smooth execution of branded content publishing
  • Work with the editorial team to guide daily newsletter content curation.
  • Grow audiences for commerce / shopping. 
  • Bring forward creative ways for driving commerce from SEO, social and other channels
  • Maintain consistent pitching schedule to internal and external partners and monitor performance to inform and tailor future partner pitches
  • Test, develop, implement and share video viewing experiences, including intentional viewing on O&O channels and off-platform.


Skills on Resume: 

  • Programming Management for YouTube Channels (Hard Skills)
  • Audience Engagement Strategy (Soft Skills)
  • Data Analysis and Insights (Hard Skills)
  • Team Leadership and Management (Soft Skills)
  • Collaboration and Coordination (Soft Skills)
  • Content Curation and Editorial Guidance (Soft Skills)
  • Audience Growth Strategies (Hard Skills)
  • Partnership Management and Pitching (Soft Skills)

9. Audience Development Manager Resume PDF Download

Job Summary:

  • Grow and develop Vogue’s audiences to enable us to achieve commercial and consumer revenue ambitions. 
  • Implement the global Vogue Aud Dev & Social strategy, adapting it for the market and culture.
  • Manage and mentor the Social Media Lead for Vogue
  • Work to KPIs, set and manage targets and ensure goals are met. 
  • Guide editors on story outputs and create feedback loops
  • Provide actionable insights to content teams daily, monthly and quarterly so Editors understand what’s resonating – and what’s not resonating
  • Guide story positioning - for Facebook, guiding / writing SEO titles, for other platforms
  • Plan and execute distribution strategies for big global and local stories (cover reveals, cover interviews, tentpole events)
  • Work with the global SEO team to guide SEO evergreen updates, SEO cleanups and redirects
  • Work with the SEO team to maintain day-to-day SEO best practices in conjunction with the editorial teams
  • Guide syndications – based on performance in other markets
  • Manage the distribution strategy for newsletters. 


Skills on Resume: 

  • Audience Growth and Development (Hard Skills)
  • Social Media Strategy Implementation (Hard Skills)
  • Leadership and Mentorship (Soft Skills)
  • Goal-Oriented Approach (Soft Skills)
  • Editorial Guidance (Soft Skills)
  • Data Analysis and Insights (Hard Skills)
  • Content Optimization (Hard Skills)
  • Distribution Strategy (Hard Skills)

10. Audience Development Manager Resume Guide

Job Summary:

  • Develop the overall strategies to grow top of funnel users as well as increase engagement to drive consumption within the AP News platform (iOS/Android/Web) through organic and paid channels
  • Analytically assess and report on platform traffic using Google Search Console, Moz, and Google Analytics
  • Develop traffic-building initiatives based on the latest news in digital publishing and SEO.
  • Develop a framework to manage, report and forecast growth and retention metrics on daily, weekly and monthly basis
  • Manage content and headline-writing strategy for SEO best practices and driving traffic.  
  • Work closely with Editorial to instill best practices for engagement
  • Push forward initiatives affecting content, app/site layout on the front- and back-end of the platform to maximize audience development
  • Optimizing stories for search engines, building promotion plans for journalism projects
  • Work with global counterparts in other Vogue teams to share learnings and best practice. 
  • Collaborate with teams working on consumer revenue initiatives (such as memberships, events, merch, commerce)
  • Identify new content, platform and marketing opportunities based on emerging digital trends, competitive business intelligence and consumer insight.


Skills on Resume: 

  • Digital Marketing Strategy Development (Hard Skills)
  • Analytical Skills (Hard Skills)
  • SEO Expertise (Hard Skills)
  • Metric Management and Forecasting (Hard Skills)
  • Content Management and Optimization (Hard Skills)
  • Platform Optimization (Hard Skills)
  • Promotion and Marketing Planning (Hard Skills)
  • Cross-Functional Collaboration (Soft Skills)
  • Trend Identification and Adaptation (Soft Skills)

11. Audience Development Manager Resume Format and Download

Job Summary:

  • Hands-on marketing and communications manager and the primary database manager of organization. 
  • Prospecting and converting prospects to paid subscribers
  • Developing, updating and cleaning contact records on an ongoing basis and ensuring records are clean and can be effectively marketed
  • Developing updated and targeted contacts and relationships with regional businesses for purposes of selling advertising, subscriptions as well as programs for both.
  • Grow and maintain circulation subscription revenue, both in print and digital, through developing new and existing audiences 
  • Implementation of corporate initiatives including audit reporting, tracking of subscriber base
  • Help publishers in efforts with other departments to databases and email/digital campaigns.
  • Work with Marketing Manager to stay up to date on key offers and opportunities across all performances
  • Meet or exceed weekly, quarterly and annual sales goals, targets and initiatives
  • Work with the Marketing team to create a promotional outreach calendar and initiatives for each season
  • Develop and communicate marketing and sales collateral needs to help boost outreach and grow partnerships
  • Compile and analyze key audience data to inform, shape and develop product strategy, content strategy, and e-commerce initiatives
  • Liaise with social media, SEO, and email stakeholders to expand audience and increase engagement.


Skills on Resume: 

  • Marketing Strategy (Hard Skills)
  • Database Management (Hard Skills)
  • Sales and Prospecting (Hard Skills)
  • Audience Development (Hard Skills)
  • Analytical Skills (Hard Skills)
  • Collaboration and Communication (Soft Skills)
  • Goal-Oriented Approach (Soft Skills)
  • Promotional Strategy Development (Hard Skills)

12. Audience Development Manager Resume Model and Sample

Job Summary:

  • Grow and cultivate group subscription and single ticket sales for the Miami City Ballet season, with a focus on The Nutcracker, full-lengths and mixed bills that include broadly appealing ballets
  • Research and attract potential new and repeat groups to purchase ticket
  • Make outbound contacts through calls, emails, networking, and personal appearances to pitch the story of the Miami City Ballet
  • Act as primary liaison for groups, ensuring that needs are met and that all aspects of bookings (reservation, ticketing payment) are handled by the Box Office
  • Develop relationships with group operators in all facets of the travel/tourism business to build a clientele for sales
  • Collaborate with Visit Florida, Miami-Dade County Department of Cultural Affairs, Miami Convention and Visitors Bureau, Cultural Council of Palm Beach County, Broward Tourist Development Council and other relevant tourism agencies
  • Attend trade shows when possible
  • Identify opportunities, work with marketing dept, venues and other vendors to create standard and custom entertainment options, packages and web pages for Groups
  • Coordinate and communicate with Sales & Box Office teams to ensure offers are set up in the database, and correctly documented
  • Respond to group inquiries and a landing pages for online groups
  • Assist in keeping the Tessitura account database updated, including the addition of new accounts


Skills on Resume: 

  • Sales and Marketing Skills (Hard Skills)
  • Relationship Building (Soft Skills)
  • Networking Abilities (Soft Skills)
  • Event Planning and Coordination (Hard Skills)
  • Trade Show Participation (Hard Skills)
  • Database Management (Hard Skills)
  • Communication Skills (Soft Skills)
  • Attention to Detail (Soft Skills)

13. Audience Development Manager Resume Template and Example

Job Summary:

  • Partner with a brand and digital stakeholders/leaders 
  • Develop and execute data-driven audience growth strategies and tactical plans
  • Invent and reinvent the global workplace experience.
  • Develop and report on OKRs/Objectives and Key Results for the site and related properties.
  • Identify and capitalize on latent audience growth opportunities based
  • Evolving digital best, competitive business intelligence, and market research insights.
  • Liaise with corporate data team and partner on key projects that leverage digital touchpoints
  • Drive sales leads, e-commerce revenue, and other key business objectives.
  • Conceptualize, manage and socialize an overall audience-testing strategy 
  • Funnel optimization, a highly targeted content strategy (segmentation and distribution), and UX/UI product interaction design optimization.


Skills on Resume: 

  • Stakeholder Partnership (Soft Skills)
  • Data-Driven Audience Growth (Hard Skills)
  • Workplace Experience Innovation (Hard Skills)
  • OKRs Development and Reporting (Hard Skills)
  • Audience Growth Opportunities (Hard Skills)
  • Digital Business Intelligence (Hard Skills)
  • Collaboration with Data Teams (Soft Skills)
  • Sales and Revenue Generation (Hard Skills)