ASSOCIATE BRAND MANAGER SKILLS, EXPERIENCE, AND JOB REQUIREMENTS

The Associate Brand Manager excels in leading cross-functional teams to deliver project goals effectively and efficiently, showcasing exceptional project management and autonomous scheduling skills. With a deep understanding of brand development and a commitment to long-term, disciplined growth, this role demands a comprehensive grasp of marketing's diverse aspects, including market research and digital strategies. Key to success is the ability to communicate clearly, collaborate widely across functions, and maintain a strong work ethic, underpinned by values of respect, innovation, and sustainability while motivating teams towards common objectives.

Summary of Associate Brand Manager Knowledge and Qualifications on Resume

1. BA in Marketing with 2 years of Experience

  • Strong leadership coupled with the courage, drive, and discipline to execute.
  • Intellectual, financial, and analytical horsepower with ability to apply problem-solving techniques and take on business challenges.
  • Demonstrated ability to influence people, including building high levels of trust and commitment.
  • Able to function in a fast-paced environment and comfortable turning ambiguity into action.
  • Strong written, verbal and presentation skills, strong interpersonal and organizational skills.
  • Strong organizational skills and ability to meet deadlines.
  • Demonstrated ability to develop and maintain strong relationships.
  • Self-motivated and bias for action, approachable, authentic and genuine.
  • Experience in CPG marketing
  • Know syndicated data sources (e.g. IRI, Nielsen, InfoScout)
  • Have a proven track record of successfully delivering business results

2. BS in Business Administration with 4 years of Experience

  • Have strong team-building and leadership skills with a focus on cross-functional teams without direct reports
  • Have the ability to create project plans, lead cross-functional teams, produce high-quality results and maintain schedules with autonomy.
  • Understand how to build a brand, realizing that brands take years and discipline to build and be consistent in communicating the differentiating idea
  • Have a solid understanding of the various marketing sub-disciplines market research, communications, digital marketing, event marketing, public relations
  • Have excellent communications skills –
  • Ability to communicate in a very straightforward and succinct manner, in order to avoid confusion and miss deadlines.
  • Have good people skills
  • Experience in collaborating with agencies, market researchers, product managers, channel managers and sales, finance, and other functions manner.
  • Have a strong work ethic, have high integrity
  • Have demonstrated ability to lead and productively function in multi-disciplinary teams
  • Ease giving and receiving feedback
  • Embody the Traditional Medicinals values of Respect, Collaboration, Innovation, Humility, Quality and Sustainability
  • Must be able to multi-task and follow up when responses
  • Have a strong ability to inspire and motivate self and others (including executive management) to drive initiatives forward

3. BS in Advertising with 3 years of Experience

  • Be organized and have the ability to follow up is a crucial self-starter and ability to work independently as well as with other team members
  • Be a highly committed person who displays a strong sense of ownership for work and relies on self to develop and deliver results.
  • Have a passion for working with teams to support projects that improve patient care and grow our business
  • Have strong project management, fiscal management and decision-making skills
  • Have the ability to keep track of multiple projects of sometimes conflicting priorities with grace
  • Have a positive attitude and the ability to work effectively in a dynamic “startup” environment without losing focus on business goals.
  • Have a strong and dependable person who builds trust with management and across all stakeholders
  • Be transparent, ethical, and honest, and help foster a culture of the same
  • Have strong analytical and good communication skills
  • Have the ability to work independently and collaboratively, consistently meet deadlines
  • Easily manages through change
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