Published: Nov 13, 2024 - The Aftermarket Sales Manager is responsible for hiring, developing, and leading a global Aftermarket Sales team to drive revenue growth and market share through strategic pricing and sales channel development. This position oversees the collection and analysis of customer data to inform product positioning and marketing strategies, enhancing brand visibility and technical prowess. This role collaborates with Generator Sales and Marketing Communications to address maintenance concerns and capitalize on service replacement opportunities, ensuring alignment with industry trends and customer needs.

Tips for Aftermarket Sales Manager Skills and Responsibilities on a Resume
1. Aftermarket Sales Manager, Precision Parts Supply, Henderson, NV
Job Summary:
- Contribute to driving Aftermarket Sales Channels to increase and achieve Sales Target.
- Create and develop strategy for Aftermarket Sales including pricing, contracting, network building, and dealer management.
- Contribute to training campaigns and take part in improving the Sales Department.
- Arrange meetings regarding business planning with key account customers as well as building business relationships with new customers.
- Take part in performance management and development by preparing both yearly and quarterly reviews as well as other relevant reports.
- Strengthen relationships with new and existing customers
- Identify solutions to meet customer needs
- Guide team members in delivering technical and service solutions
- Manage team performance
- Ensure effective collaboration with other teams
Skills on Resume:
- Sales Strategy Development (Hard Skills)
- Business Development (Soft Skills)
- Training and Development (Soft Skills)
- Customer Relationship Management (Soft Skills)
- Performance Management (Hard Skills)
- Problem Solving (Soft Skills)
- Team Leadership (Soft Skills)
- Collaboration (Soft Skills)
2. Aftermarket Sales Manager, Engine Solutions Inc., Mobile, AL
Job Summary:
- Identify ways to anticipate customers’ needs
- Drive the team to respond to customers with speed and accuracy
- Create additional value by applying innovative technical and service solutions
- Leadership in Embracing Change and Transformation
- Provide leadership to guide the team to offer KES solutions
- Champion for greater collaboration and cooperation across KES teams
- Use relevant experience to guide team to enhance individual effectiveness and team performance
- Build own network across the organization to enable to get support and guidance to achieve objectives
- Reach outside of the team with ease for support and guidance
- Help other departments, specifically other sales teams by manager to make sure all numbers are where they need to be.
- Provide exceptional customer service and communication with clients and internal team
Skills on Resume:
- Anticipating Customer Needs (Soft Skills)
- Team Response Management (Hard Skills)
- Innovative Solutions (Hard Skills)
- Change Leadership (Soft Skills)
- Guiding KES Solutions (Hard Skills)
- Cross-Team Collaboration (Soft Skills)
- Enhancing Team Performance (Soft Skills)
- Building Organizational Network (Soft Skills)
3. Aftermarket Sales Manager, Auto Accessory Distributors, Springfield, IL
Job Summary:
- Prospect and develop assigned territory to grow sales of maintenance agreements, service repairs, extended warranties, and parts for new and existing generators, transfer switches and switchgear.
- Manage all sales pipelines and activities (quoting, sales calls, forecasting) in the CRM program.
- Prospecting methods will be in-person meetings, virtual meetings, emailing, phone calls, and cold calling primarily to municipalities, government agencies, contractors, and large end-users.
- Build and establish relationships with new and existing customers leading to growth in maintenance contracts and parts sales.
- Attend meetings, trade shows, and industry events to represent the company to network and build relationships.
- Prepare and present professional technical presentations and proposals to customers.
- Coordinate joint sales calls with Service and Sales representatives regularly.
- Maintain relationships with assigned service customers in the region through regularly scheduled site visits.
- Work closely with the Service Department to maintain relationships both internally and with customers.
- Tracking factory warranty period and offering extended warranty
Skills on Resume:
- Sales Prospecting (Soft Skills)
- CRM Management (Hard Skills)
- Relationship Building (Soft Skills)
- Networking (Soft Skills)
- Technical Presentations (Hard Skills)
- Sales Collaboration (Soft Skills)
- Service Maintenance (Soft Skills)
- Warranty Tracking (Hard Skills)
4. Aftermarket Sales Manager, Fleet Performance Systems, Rapid City, SD
Job Summary:
- Hire, develop and lead a high-performing global team
- Oversee Aftermarket sales revenue and forecasting
- Develops, recommends, and implements pricing strategies, market information and competitive data to be used in the development of sales strategies, channel development and product portfolio content/positioning
- Communicate the progress of monthly/quarterly initiatives to internal and external stakeholders
- Collecting and analyzing data to learn more about customer behavior, evaluating performance and new opportunities with customers
- Give input to product management functions that grow market share and business profitability.
- Communicate industry trends that drive product development opportunities and sales channel strategies.
- Collaborate with Marketing Communications to create marketing plans that building brand awareness and showcase Donaldson’s technical expertise.
- Identifying maintenance concerns on equipment.
- Work closely with Generator Sales for service replacement generator sales.
Skills on Resume:
- Team Leadership (Soft Skills)
- Revenue Management (Hard Skills)
- Pricing Strategy (Hard Skills)
- Stakeholder Communication (Soft Skills)
- Data Analysis (Hard Skills)
- Product Strategy Input (Hard Skills)
- Trend Communication (Soft Skills)
- Cross-Department Collaboration (Soft Skills)
5. Aftermarket Sales Manager, Vehicle Enhancement Services, Erie, PA
Job Summary:
- E2E sales and account management of in-dash navigation software and online/connected services related to commercial programs
- Manage direct reports in a manner to achieve maximum performance by team members including motivation, development and training, and performance reviews
- Develop and maintain relationships with strategic customer and supplier accounts
- Establish and manage the department’s financial budget
- Prepare reports and communicate the status of performance metrics to management on an ongoing basis
- Provide leadership to the business unit and other areas of the company consistent with GFS corporate values
- Continually seek process enhancements to improve customer service to market level
- Monitor product & price competitiveness within the market
- Develop business opportunities and operations strategies to maximize growth and profitability, expand market penetration and accomplish set missions
- Develop business distribution and business unit manager relationships
Skills on Resume:
- Sales and Account Management (Hard Skills)
- Team Leadership (Soft Skills)
- Relationship Management (Soft Skills)
- Budget Management (Hard Skills)
- Reporting (Hard Skills)
- Leadership Alignment (Soft Skills)
- Process Improvement (Soft Skills)
- Market Competitiveness Monitoring (Hard Skills)
6. Aftermarket Sales Manager, Custom Auto Parts LLC, Cheyenne, WY
Job Summary:
- Management of ongoing programs, evaluating results and constantly striving to improve them, keeping contact with B2B customers, managing B2C co-marketing activities
- Cooperation with the program marketing team to use channel marketing and consumer marketing resources in programs
- Elicitation of B2B customer requirements and providing quotations for those software and services, including business model creation, quoting, negotiation, contract drafting
- Visiting customers on a regular basis to enhance business development
- Providing the Management with up-to-date program information, and financial reports
- Daily cooperation with technology team members, technical project managers, and other sales managers within the company
- Participation in the preparation of sales plans for multiple accounts or market segments
- Provide leadership & direction to the Aftermarket Department
- Develop sales strategies that will enable the growth and profitability of the business
- Identify possible new markets and potential new commodities
Skills on Resume:
- Program Management (Hard Skills)
- B2B Relationship Management (Soft Skills)
- Quoting and Negotiation (Hard Skills)
- Customer Visits (Soft Skills)
- Reporting (Hard Skills)
- Team Collaboration (Soft Skills)
- Sales Planning (Hard Skills)
- Sales Strategy Development (Hard Skills)
7. Aftermarket Sales Manager, DrivePro Automotive Group, Peoria, IL
Job Summary:
- Sales development and management of service (and parts) accounts
- Assist in development, implementation, administration
- Reporting of service and parts, marketing and sales campaigns for both short-term and long-term growth.
- Provide constant feedback on clients, needs and requests
- Constantly improved relationships and business concepts
- Implementation of parts and service marketing / promotional programs to grow revenue and market share.
- Assist the Parts Manager with the forecasting of parts sales, and obsolescence reduction
- Gather competitive information and maintain databases in relation to pricing and new products.
- Support Mobile dealer network and Terminal customer network to ensure they meet and exceed targets.
- Pursue sales leads and meet sales target levels
- Negotiate prices, and delivery times and conclude sales orders
Skills on Resume:
- Sales Management (Hard Skills)
- Reporting (Hard Skills)
- Client Feedback (Soft Skills)
- Relationship Improvement (Soft Skills)
- Marketing Implementation (Hard Skills)
- Forecasting (Hard Skills)
- Competitive Analysis (Hard Skills)
- Negotiation (Hard Skills)
8. Aftermarket Sales Manager, Truck Mods Ltd., Amarillo, TX
Job Summary:
- Interact with customers in a positive manner
- Ensure customer satisfaction on every customer contact
- Achieve or exceed established sales quotas
- Initiate weekly sales calls, visits, plans and activities
- Ensure sales activities support the company’s sales initiatives
- Assist with the development of sales and marketing materials, as requested
- Support the Applications group by providing accurate and timely insight
- Construction of RFP’s and proposals
- Update the company CRM database for all sales activities per company guidelines
- Perform field service sales audits on occasion domestic and international)
- Submit all required reports, quotes, timesheets, weekly bullets, etc.
Skills on Resume:
- Customer Interaction (Soft Skills)
- Customer Satisfaction (Soft Skills)
- Sales Quota Achievement (Hard Skills)
- Sales Planning (Hard Skills)
- Sales Support (Hard Skills)
- Marketing Material Development (Hard Skills)
- Proposal Construction (Hard Skills)
- CRM Database Management (Hard Skills)
9. Aftermarket Sales Manager, Motor Parts Central, Toledo, OH
Job Summary:
- Generating new business and managing the existing business for the aftermarket product offering.
- Develop and implement sales and marketing strategies
- Aggressively grow business through existing sales channels
- Represent the organization at trade shows and conventions
- Promote products, cultivate existing relationships and establish new contacts.
- Respond to internal and external customer concerns
- Follow up to ensure the highest level of customer’s satisfaction
- Act as the point person for all internal and external communication
- Solutions for aftermarket sales including follow-up proposals, quotes, orders, and shipments
- Travel to customer sites to build relationships with Distribution Reps, Buyers
- Provide sales forecasts
Skills on Resume:
- New Business Generation (Hard Skills)
- Sales and Marketing Strategy (Hard Skills)
- Business Growth (Hard Skills)
- Trade Show Representation (Soft Skills)
- Relationship Building (Soft Skills)
- Customer Concern Resolution (Soft Skills)
- Customer Satisfaction Follow-Up (Soft Skills)
- Communication Management (Soft Skills)
10. Aftermarket Sales Manager, High Gear Accessories, Flint, MI
Job Summary:
- Conduct sales presentations, seminars, and lunch
- Learns, gathers information, discusses opportunities or concerns
- Participate in various trade shows and conventions
- Develop and implement sales plans and marketing strategies
- Negotiate vendor agreements and stocking priorities within retail sectors
- Conduct market & competitive research, create and monitor customer map across US region
- Develop yearly forecast & marketing plan for accounts
- Prepare and submit reports for each sales call
- Coach and motivate the employees in the Aftermarket Department
- Report directly to the Managing Director
- Responsible for budgeting, and monitoring the sales results for the Aftermarket Department
- Responsible for the operational planning of the Aftermarket Department
Skills on Resume:
- Sales Presentations (Hard Skills)
- Information Gathering (Soft Skills)
- Trade Show Participation (Soft Skills)
- Sales Strategy Development (Hard Skills)
- Vendor Negotiation (Hard Skills)
- Market Research (Hard Skills)
- Forecasting (Hard Skills)
- Employee Coaching (Soft Skills)