• Lead, manage, and coach a team of 8 to deliver business and team objectives.
• Plan and execute the UK ATL media plans, including the TV and radio plans, with the agency partner.
• Measure and monitor performance via the brand trackers and sales reporting, including application and optimisation of econometric media modelling analysis.
• Support and guide local teams in the other territories to ensure consistent global brand application and execution of localised plans.
• Support the creation of the ATL media strategy and plans for the next financial year. 
• Ensure all global campaigns are planned and integrated across brand marketing channels.
• Lead and manage the Global PR and communications strategy, and guide the localised plans developed and executed by the US and AU teams.
• Lead and manage the Global social media strategy.
• Responsible for strategy and planning globally and guiding local activity.
• Global influencer strategy and plans developed and delivered, identifying and testing new awareness and reach opportunities for the brand.
• Ensure seamless and collaborative communications and ways of working globally, acting as key HQ contact.

Skills: Team Leadership, Media Planning, Performance Optimization, Brand Strategy, Cross-territory Collaboration, PR Strategy, Social Media, Influencer Strategy

• Drive brand strategy and decision making for the company by translating insights into relevant strategies, opportunities, and value propositions
• Protect and grow brand equity, including consumer research, brand health, and clear articulation of the brand voice across all communication points
• Work closely with the performance marketing/growth team (Social, Digital, Email, Influencer, Blog, SEO, etc.) to drive awareness and results 
• Influence and guide the development of high-quality creative assets that are on-brand and align with channel best practices
• Build, nurture, and grow brand partnerships and relationships on behalf of the company to align with brand, audience, events, and priority campaigns
• Drive and execute strategies and go-to-market plans in close collaboration with the broader marketing team
• Monitor and synthesize competitor trends across the wellness and alternative hospitality industry 
• Manage the brand team, including the Copywriter and the Coordinator.
• Build relatable, clear, and impactful content, and find ways to create content at scale.
• Come up with different community-building and PR initiatives to drive organic sales and customer loyalty.

Skills: Brand Strategy, Brand Equity Management, Performance Marketing Collaboration, Creative Asset Development, Brand Partnerships, Go-to-Market Planning, Competitor Trend Analysis, Team Management

• Develop and implement an integrated brand marketing plan that defines and drives the brand identity, broadens awareness of its mission, and increases exposure with key audiences, including publishers, creators, advertisers, industry partners, and consumers
• Develop and execute consistent brand messaging across all audience touchpoints and tailored to each audience
• Elevate and amplify creativity and relevancy, and authentically position the company as the premier partner for high-quality and independent creators on the open web and the advertisers who support them
• Evolve and execute the brand experience through design, voice and tone, and positioning across owned, operated, paid, and partner marketing channels
• Build the Brand Marketing team and institute processes and workflows that ensure great creativity and the implementation of marketing best practices
• Oversee the daily functions of the Brand Marketing function, including budgeting, planning, and people development/management
• Manage relationships with the appropriate brand agencies and external partners/vendors
• Strategic ability to help shape where the company goes as a business with a collaborative, thoughtful style
• Set up the right data reports and views to track to build best practices for both the campaign-level and channel-level, as well as quickly optimize strategy and execution to hit the identified metrics.
• Spearhead all other branding requests from logos, services, etc

Skills: Brand Marketing Strategy, Audience Messaging, Creative Positioning, Brand Experience Evolution, Team Building and Management, Budgeting and Planning, Agency and Vendor Management, Data Reporting and Optimization

• Lead the overall planning, development, and alignment of external presence and brand.
• Partner with teams such as product management, performance marketing, sales, and partnerships, and others throughout the business to give input into end-to-end customer experience (product experience, member communications, employer positioning, etc.)
• Build a customer insights capability to measure the impact of brand efforts
• Measure the ROI of brand marketing investments to inform resource allocation decisions to drive profitable growth
• Build B2B awareness and product marketing focused on the HR space (CHRO/head of talent acquisition) and scale government/non-profit partners
• Intelligently leverage internal and external resources and build out a brand marketing team full of passionate and skilled marketing minds over time
• Ensure that all brand and campaign requests launch on time and in full, ensuring that we properly align the key stakeholders on the target releases while managing the team’s capacity.
• Map out the customer journey (key messages across relevant touchpoints) per campaign
• Understand and sort out any overlaps/redundancies to make for a streamlined journey, dependent on the customer’s life stage.
• Track and report quantifiable results on an ongoing basis.

Skills: Brand Development, Cross-functional Collaboration, Customer Insights, ROI Measurement, B2B Product Marketing, Team Building, Campaign Management, Customer Journey Mapping

• Define a clear brand strategy for the brand, which reinforces brand values and positioning within the wear, accessories, and lifestyle marketplace.
• Ensure the seasonal brand communications plan projects a clear and distinctive personality for the brand that is congruent with brand values
• Be tightly aligned with key commercial objectives, product launch timings, and the trading calendar.
• Guide and mentor the Content Marketing team in their work with Creative/Editorial and Buying & Merchandising leadership
• Brainstorm, develop, and define a seasonal programme of brand campaigns and content which amplifies the core values and positioning of the brand and showcases key product lines to drive awareness/consideration among potential new customers and drive deeper engagement/loyalty and love of the brand among existing customers.
• Support and guide the PR, Social, and Events team in developing strategies to grow audiences and engagement through those channels.
• Work with the Head of Digital Marketing and comms channel owners to align and balance brand-building storytelling with commercial revenue-driving communications activity within an overall seasonal communications plan.
• Drive the marketing strategy with John Lewis, working with a retail partner to develop stronger marketing activity across JLP channels to grow the share of their business.
• Manage and develop the Content Marketing, PR, Social, and Events team
• Ensure that the team has clear OKRs and KPIs for their activities, that brand storytelling is managed effectively and coordinated across multiple channels, and that they have clear personal development and career plans.

Skills: Brand Strategy, Seasonal Brand Communications, Commercial Alignment, Team Leadership, Campaign Development, PR and Social Strategy, Digital Marketing Alignment, Team Development and Management

• Proven strategic brand management
• Must have strong leadership capability
• Passion for the beauty industry and ideally an e-tail background
• Experience in identifying target audiences and devising effective campaigns
• Excellent understanding of the full marketing mix
• Strong analytical and commercial skills partnered with a creative mind
• Data-driven thinking and an affinity for numbers
• Have outstanding communication and presentation skills
• Up-to-date with the latest trends and marketing best practices
• Ability to navigate a busy and challenging environment
• Commercially astute, data-driven, and results-oriented

Qualifications: BA in International Business with 3 years of Experience

• Relevant work experience in Brand marketing, ideally in music, entertainment, or other subscription services.
• Demonstrated success in leading and managing a multi-national marketing team.
• Success in marketing management, developing brand marketing strategy, and digital and social media marketing.
• Experience in measuring and improving the ROI of marketing investments.
• Experience of operating and collaborating in a fast-paced, cross-functional matrixed global organization.
• Ability to manage time and juggle multiple priorities to execute high-quality deliverables.
• Fluency in English and either Spanish or Portuguese.
• Superior oral and written communication skills with an innate attention to detail.
• Experience in, and understanding of, the entertainment industry, preferably within Podcasts or Music.
• Experience with digital products and interactive entertainment.
• Experience in multi-territory campaign management.
• Analytical in thinking and able to manipulate data in Excel

Qualifications: BA in Digital Marketing with 11 years of Experience

• Proven track record of leading Brand Marketing at a notable consumer brand.
• Demonstrated experience in key brand marketing channels and ad buying.
• Strong knowledge of brand measurement frameworks and methodologies.
• Ability to guide a data science/engineering roadmap on building brand measurement capabilities.
• Strong ability to come up with new brand positioning, copy, and ad ideas for products and value propositions.
• No ego when it comes to ideas or design, strong commitment to doing what is right for the customer and the company.
• Willingness to get hands-on and dive deep alongside the team.
• Comfortable with a fast-paced environment and an ever-evolving product.
• Well-funded and proven startup with large ambitions, competitive salary, and stock options
• Possesses in-depth knowledge of digital marketing and data-driven decision making
• Thrive in a fast-paced, rapidly changing, high-growth environment

Qualifications: BA in Public Relations with 6 years of Experience

• Experience in entertainment marketing, ideally within an entertainment company with emphasis on premium/streamer environment or a movie studio
• Management experience leading teams in developing and executing marketing campaigns
• A creative and strategic thinker with strong experience leading memorable Marketing campaigns, from strategy to implementation.
• Specific experience launching entertainment series, either from the programmer side or the agency side
• Experience supporting a direct-to-consumer service
• Agency experience, with working knowledge of media planning, research, and OTT services
• Strong strategic and creative skills, organization, and communication skills
• Must have the ability to multitask and manage multiple priorities
• Must be a team player and leader with a collaborative and generative approach to the business
• Fluency in written and spoken English and the local language
• A high level of comfort and fluency with data and analytics

Qualifications: BA in Business Administration with 9 years of Experience

• Experience in digital marketing, brand management, advertising, and other related fields.
• Able to roll up sleeves and get in the trenches
• Extremely comfortable with data and can harness it effectively to generate insights, and know how to leverage data to make decisions and drive growth.
• Be awesome at market research, do whatever it takes to understand the market, customers, and competition better than anyone, and be strong at integrating this information into marketing strategies.
• Passionate about building a brand by creating genuine and authentic customer relationships
• Be biased toward action, a great collaborator, and can distill complex plans into clear and actionable tasks.
• Strong project management and ability to manage multiple campaigns with an eye on details without losing sight of the big picture
• A track record of driving highly effective marketing campaigns and product changes
• Have an interest in fintech and be willing to learn about the industry
• Have worked in the fintech industry
• Strong presentation skills in both public speaking and PowerPoint format

Qualifications: BA in Marketing with 4 years of Experience