ANALYST RELATIONS MANAGER SKILLS, EXPERIENCE, AND JOB REQUIREMENTS
Updated: Aug 8, 2024 - The Analyst Relations Manager in the cybersecurity industry must possess extensive experience in analyst relations, complemented by a keen understanding of communication trends. This role demands adeptness in strategic planning and tactical execution, ensuring effective collaboration with executives and across product-related functions. This position's critical skills include creative problem-solving, robust project management, and the ability to foster trusted relationships with key analysts and influencers.
Summary of Analyst Relations Manager Knowledge and Qualifications on Resume
1. BA in Communications with 3 years of Experience
- Working experience in the Analyst Relations field with technology.
- Experience with Architect analyst database and digital/social media presence.
- Deep experience with major and boutique analyst firm online resources.
- Excellent communication skills in spoken and written format in a multitude of settings with a variety of audiences.
- An interest in telecommunications, communication service providers, networking/IT operations, and Edge computing.
- Good relationship-building skills to enable trusted and enduring relationships with analysts, and IBMers.
- Strong organizational skills including managing a multitude of tasks and projects
- A proactive mindset, persuasive abilities, and attention to detail.
- Strategic thinking mindset to bridge IBM's business needs with analyst opinions and research agendas.
- Must have solid and practical knowledge of IBM Software.
2. BS in Business Administration with 5 years of Experience
- Business experience in a high-tech B-to-B environment.
- Wide breadth of knowledge on Teradata’s solutions and offers.
- Analyst Relations experience with proven successful sales experience.
- Exceptional interpersonal, written, and verbal communication skills.
- Experience in persuasive communication and negotiation.
- Must be a self-starter and comfortable working remotely.
- Strong project management skills with detail-oriented, and able to re-prioritize on the fly.
- Must work well in a team environment with exceptional judgment and strong leadership presence.
- Be able to interact successfully and influence at all levels of the company.
- Experience working to shape analyst perceptions of category definitions beyond just evaluation responses.
3. BS in Marketing with 2 years of Experience
- Working experience in analyst relations in the cybersecurity industry.
- Knowledge of trends in communications and analyst relations.
- Experience working directly with executives, product management, and product marketing functions.
- Proven and successful in balancing strategic thinking with tactical, detailed execution.
- A team player with a positive attitude and a collaborative work style.
- Able to have trusted relationships with analysts and influencers.
- Exceptional interpersonal, written/verbal communication skills and attention to detail.
- Be creative, strategic, analytical, and think outside the box to solve problems and secure opportunities
- Ability to develop metrics, build executive summaries, and communicate business and technology insights.
- Strong project management and time management skills.
4. BA in Public Relations with 6 years of Experience
- Experience in managing an Analyst Relations program for a large company.
- Strong industry analyst relations background.
- Working experience with leadership that demonstrates sound judgment and good reasoning.
- Excellent presentation, written and verbal communication skills.
- Related industry analyst experience with a successful track record in building corporate programs.
- Ability to move quickly to assess the situation, aggregate data, make a decision, and move forward.
- Solid industry analyst relationships, and the placements to prove it.
- Excellent interpersonal skills and executive presence.
- Able to foster and maintain internal and external executive and industry analyst relationships.
- The ability to work with multiple stakeholders on project-driven initiatives.
5. BS in Economics with 2 years of Experience
- Experience working in Analyst Relations in the security industry.
- Strong understanding of SaaS technology, the sales technology marketplace, and all relevant vernacular.
- Experience in the Cybersecurity and/or Software/Tech industries
- Strong direct experience or knowledge of PR/Comms.
- Be established, trusted relationships with leading industry analysts.
- Successful track record of influencing analyst research and perspectives.
- An ability to balance strategy with tactics with outstanding interpersonal skills
- Successful track record of participation in major analyst research, including Gartner Magic Quadrants, Forrester Waves, etc.
- A keen ability to think quickly, be a strong communicator, and help shift conversations for productive outcomes.
- Must have infectious positivity and a collaborative work style.
6. BA in Journalism with 4 years of Experience
- Working experience as a researcher at a top-tier analyst firm.
- Experience responding to and managing vendor evaluation forms.
- Previous experience in cloud computing via product programs or a Marketing role.
- Experience managing vendor evaluations for Gartner Magic Quadrants, IDC Marketscapes, and Forrester Waves.
- Strong project management experience and skills.
- Exec-level presence and strong verbal and written communication skills.
- Strong presentation skills and a track record for creating, and delivering clear, compelling messaging and storyline arcs.
- The ability to collaborate with cross-functional teams and executives.
- Experience in working with sales or marketing industry analysts.
7. BS in Information Systems with 3 years of Experience
- Experience in the tech industry.
- Experience directly interacting with Gartner, Forrester, IDC, and other major IT industry analyst firms.
- Working experience in supporting Public Relations, Sales, Product, or Marketing teams.
- A passion for working in a lean, fast-paced organization, and a desire to own and refine key operational processes.
- The ability to adapt to a fast-changing and evolving role.
- Desire to grow with the team and take on additional responsibilities
- Excellent written and oral communication skills.
- Solid understanding of technology and abstract business/solution value.
- The ability to prioritize in a complex, fast-paced environment.
- Able to work independently, managing multiple projects simultaneously with minimal supervision.
8. BS in Finance with 4 years of Experience
- Experience collaborating cross-functionally and across global geographies with remote colleagues and stakeholders.
- Working experience working in planning and completing analyst events.
- Analyst Relations experience in technology or SaaS markets.
- Relevant experience in Marketing, Public Relations, or Communications Industry.
- First-hand experience with major evaluations such as Magic Quadrants, Waves, etc.
- An aptitude for explaining technology to both technical and non-technical audiences.
- The ability to absorb and synthesize a broad array of third-party research and analysis, and summarize its significance.
- Must have highly personal and professional integrity.
- Excellent verbal and written communication skills.
- The ability to independently manage complex, deadline-driven tasks.